The acquisition will enable eBay to expand into a new segment of the online real estate market
RISMEDIA, Dec. 20 ? eBay has agreed to acquire privately-held Rent.com, a leading Internet listing Web site in the apartment and rental housing industry.
The acquisition will enable eBay to expand into a new segment of the online real estate market while allowing Rent.com to continue to scale its business with the resources of eBay.
“Rent.com has been extremely successful in the apartment rental space online and is a great match for eBay,” said Bill Cobb, president, eBay North America. “Together we can strengthen both businesses and help consumers get the most out of real estate online.”
“The Rent.com business model is an excellent fit with eBay, a company we have long admired,” said Scott Ingraham, CEO of Rent.com. “We are especially pleased that our customers will have the opportunity to benefit from the power of eBay and its community of users.”
Launched nationally in October, 2001 and based in Santa Monica, Calif., Rent.com has grown rapidly to become the most visited apartment listing website in the nation, according to comScore MediaMetrix (November 2004).
With Rent.com’s transaction-based business model, apartment owners and managers are able to list properties on the Web site free of charge and pay success fees only for leases produced through Rent.com.
Rent.com expects revenues in 2004 to total more than $40 million.
eBay has agreed to acquire all outstanding securities of Rent.com for total consideration of approximately $415 million plus acquisition costs, net of Rent.com’s cash on hand. The acquisition amount will be paid with approximately $385 million in eBay common stock and $30 million in cash.
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