Data Mining Key as Competition Closes in

Speaking directly to the mindset of specific customer profiles dramatically increases your response rate
Speaking directly to the mindset of specific customer profiles dramatically increases your response rate

RISMEDIA, July 31, 2006?ProspectsPLUS! has teamed up with MarketShare Online to provide improved means to narrow target markets for agents.

With the market normalizing and competition closing in, speaking directly to the mindset of specific customer profiles dramatically increases your response rate. This service is available by visiting the company website, www.prospectsplus.com and clicking on MarketShare Online. With MarketShare Online you can:

Create Custom Prospect Lists – Use your own expert knowledge of your clientele to build targeted and sophisticated prospect lists. Key demographic selection includes:

Estimated Income

Estimated Age

Estimated Home Value

Length of Residence

Verified Homeowners

Apply Customer Cloning – Simply enter the names of your best customers and MarketShare Online does the rest. In no time, you’ll receive a list of prospects that mirrors those proven buyers.

Neighbor Search – Neighbors of your customers make great prospects and MarketShare Online’s Neighborhood Search feature makes it easy to find them. Just enter an address and MarketShare gives you other listings on that same street.

Get Select Industry Lists – Get the benefit of years of research in seconds. MarketShare Online’s Pre-Defined Industry Selects give you prospects defined by traits that have proven effective in specific industries. Included are industries like:

Builders

Accountants

Attorneys

Local Businesses

Print, Export, Format and More – MarketShare Online customizes, formats and assembles mailing lists with a simple keystroke to save you time and money.

Implement cost effective marketing – At just 8 cents per record, this tool is both cost effective and long reaching. Each list purchased is yours to keep. A text file is e-mailed to you directly to use today, tomorrow or whenever you are ready to implement direct response marketing campaigns.

Delivering simple tools that provide measured results is a key focus for this Florida based organization.

?We give associates the power to manipulate national databases to glean whatever demographics they choose. For example, agents now have the ability to choose household income levels of over $250,000 who have been in their current home five years or more. Traditionally, we know these are prospects who are prime candidates for a move in the next two years. Another example would be to help agents identify local accountants, physicians or attorneys to help establish relationships vital to referral marketing,’ says Jim Studebaker, director of operations.

To learn more, visit www.prospectsplus.com.