ProspectsPlus Expands Direct Mail Offering with PostcardsPlus.com

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Products uses simple web-to-print platform
Products uses simple web-to-print platform

RISMEDIA, August 14, 2006?Direct mail provider, ProspectsPLUS! continues to expand its repertoire of direct mail marketing tools for real estate and mortgage professionals.

Utilizing a simple, cost-effective web-to-print platform, www.postcardsplus.com, the company has integrated the logos and safeguarded the branding of more than 50 companies nationwide. Every major franchise is included as well as the lion?s share of the large independents companies. A simple drop down box provides quick access to company branded postcards. A quick step process walks agents and managers through their order, promises a 48 hour turn around time in most cases and provides an inexpensive price point.

In addition to offering beautifully designed Just Listed and Just Sold postcards, and traditional cards such as ?contract pending? or ?open house? postcards, www.postcardsplus.com helps agents stay front and center in the minds of their sphere of influence client base.

Associates can choose from the animal, baby, holiday, football or inspiration series of cards to consistently and economically reach their geographic farm areas and client base. Brokers and managers too have a wide variety of recruiting postcards to choose from with the same simple ordering process and cost effectiveness.

As with any ProspectsPLUS! product, all postcards are full color, digitally printed and addressed, affixed with first-class postage and fully laminated before they are shipped to the post office, all within an average 48 hours. As with any marketing tool in a tightening economy, timeliness, quality and durability are critical factors in response rates. Urszula Gawin and Kasia Kurza from RE/MAX City Realtors weigh in on the durability factor.

?Back in October 2005, my associate and I ordered 300 jumbo “Just Sold” cards on our closed property. In June this year, we received a phone call from that farming area – a home seller had kept our card for 8 months, and when he was ready to market his home, he called us,? Gawin said. ?We got the listing, sold it in two weeks and already closed on it.?

With an eye on the future and their ears to the shifting market conditions, ProspectsPLUS! and www.postcardsplus.com continue to add to the marketing tools available to agents across North America regularly. ?We try to create campaigns which speak directly to the challenges our clients face. We add new postcards as often as possible to give them the competitive edge they are looking for,? says Jim Studebaker, Director of Operations.

For more information, call Julie Escobar at 1.800.287.5710 or visit www.prospectsplus.com and click on Master Marketing Meeting.

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