Training and Business Development: High-speed Sales

In a lingering market, revamp your marketing strategies
In a lingering market, revamp your marketing strategies

RISMEDIA, November 29, 2006?To sell more in 2007, you may need to rethink your marketing plan. Now is the time to forge ahead with new and better marketing strategies that will help you to thrive in this slow market. Do not fall into the trap of doing what most agents will do, falling back on the same old ineffective marketing techniques that have been used unsuccessfully for years. The result may very well be longer hours and a lighter bank account.

To keep this from happening, take the advice of superstar Jeff Scislow. Scislow is a seven-time Top RE/MAX Associate for Minnesota, and a RE/MAX Hall of Fame, Lifetime Achievement, and Circle of Legends award-recipient. He has sold over 2,300 homes during his 20-year career.

In 2005, Scislow closed over $35 million in sales and at the mid-point of 2006; he had already closed 166 transactions worth over $40 million. When Scislow speaks about marketing, intelligent agents pull up a chair and listen. The following is a sample from this week’s RISMedia/iSucceed Tele-Seminar featuring Scislow, hosted by iSucceed?s own Kelly Kelley. During this 15 minute Tele-Seminar, which is available FREE at www.isucceed.com, Scislow shares crucial marketing tips that will show you ?How to Fine Tune Your Marketing for 2007?.

During the interview, Scislow defines what marketing really is, first talking about the generic term, then discussing marketing plan components like branding and advertising. Then he explains the accumulative marketing package, what marketing is about, creating an awareness of a product, service and a name that you can use to increase your business.

Scislow uses a 3-step process to develop his marketing plan. He talks about the blueprint, implementation, executation and engagement of a plan. But what about measuring ROI results to determine whether your marketing plan is working and whether or not you are spending your money wisely? Scislow, with his 20 years of experience, is not short on knowledge or answers regarding that question and his advice works well for both rookie agents and seasoned veterans.

Scislow?s interview is particularly important for new agents who generally have very limited knowledge about creating a plan, budget, reaching objectives, identifying target niches and selecting the right marketing media. He tells all about ?why? and ?how? he is successful. Understanding his 3 steps for setting up a marketing plan will set the stage for what you want to achieve in your business.

.To listen to this timely tele-seminar preparing for 2007 and others, go to www.isucceed.com.

Visit the RealtyU? Family of career development companies and services.

Real Estate Hot Topics

Profit Center: Real Estate Tips, Training & Events

RISMedia Solutions

RISMedia on the Go

Today's Featured Listing