Training & Business Development: Houston Agent Creates Steady Profits

RISMEDIA, March 28, 2007-Yvonne Bonner, a native Houstonian and lifelong resident of the Riverside Terrace area, has enjoyed steady success and rising profits every year since she started, largely resulting from the foundation she laid in her first year as a rookie

Bonner entered the real estate market in 2000, coming from a background as a corporate trainer and a self-described reluctant salesperson, and she became a top producing agent in her office from the very beginning. She began with a small niche real estate firm where she quickly accelerated into a high-volume producer and top residential sales agent within the first year, reaching gross sales of over $4 million. A few short years later she raised the bar to $11 million. Excelling in the areas of residential, commercial and investment sales, Yvonne's skill and knowledge have allowed her to assist her clients with their personal home purchases and sales as well as investment leases and sales.

In a rare interview Yvonne shares the secrets to her success on this week's free iSucceed/RIS Media Business Development and Training Call entitled "Cementing Your Success by Laying a Solid Foundation". For instant access to this enlightening interview visit: http://www.isucceed.com/rismedia/interview/ (this link will only be active for seven days from today)

She describes her almost accidental induction into the real estate business, along with those few key things she did from the very beginning to get those first few clients. Many of Yvonne's satisfied clients have consulted her on the purchase of multiple properties. Having successfully entered the builder niche, Yvonne currently represents several builder clients with their new home sales. Since recently joining Martha Turner Properties, Yvonne has focused on high-end resale and new home construction and development, and continues to be extremely technology oriented; developing techniques that embrace efficient and paperless real estate transactions.

Regardless of what is happening in other U.S. markets, Houston is very much alive and in demand with 597,000 people having moved there during 2006. Agents are saying that currently it is the best market they have ever seen, with the city authorities telling builders to build, build and build. The equation is high growth, high appreciation, lot of land, and lots of houses to buy or sell.

During this helpful call, Bonner also talks about her first transaction, how she went the extra mile for the client and why that directly translated into securing the listing. She also discusses what she's learned about investors along the way and what key components make up a property analysis. After steadily growing her business year after year, Bonner now has a strong marketing budget to work with and describes what initiatives she has in place and which campaigns seem to work the best.

In the technology arena, Bonner swears by a popular real estate software contact manager, but confesses it has a bit of a learning curve. Not intimidated by technology, Bonner is one of a handful of Houston agents who use electronic signature exclusively, with the majority of contract work being done in paperless mode. When asked for one piece of advice for rookies, she answered: "There are many things I could say, but in terms of daily outlook I always remind myself that, no matter how bad today was, the phone will always ring tomorrow. "

Real estate professionals should mark their calendar to listen on Wednesdays to the iSucceed/RISMedia Business Training & Development Call. The call offers rookie, intermediate and veteran agents across the country a chance to discover and implement the proven, profitable real estate strategies of over 200 of the industry's most successful agents. iSucceed is increasingly considered to be the most valuable location for tools, scripts, shortcuts, dialogues, marketing ideas, and industry secrets, gathered directly from North America's top real estate superstar agents… like Yvonne Bonner.

For more information, visit www.iSucceed.com. Today iSucceed/RISMedia are offering a free 14-day trial with unlimited access, exclusively for RISMedia listeners. Interested parties need only enter the code "RISMEDIA14."

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