RISMEDIA, April 4, 2007-Harmon Homes and Distinctive Homes, divisions of Dominion Enterprises, announce the relaunch of their revolutionary digital eBooks. Over two million copies of the 250+ publications are circulated in print every month nationwide, and all of these publications are online in digital format as eBooks at eHarmonHomes.com.
Record numbers of eBook subscribers are up 45% from last year. eBooks offer readers the exact information displayed in the print publications, available anywhere from any computer with Internet access for free.
According to Harmon Homes and Distinctive Homes, the eBooks' accessibility makes them highly valuable not only to those who prefer to view data online, but especially to out-of-area relocation buyers. People considering a move can go to eHarmonHomes.com, click on the state they're moving to, and then choose the publication that corresponds to their chosen city.
The sites provide the entire, up-to-date publication filled with listings, ads and information exclusive to that area, saving time and providing valuable resources right at their fingertips. eBooks give those considering a move to a different part of the country-or even to the U.S. from across the world-the ability to browse through a book in their chosen area as if they were holding it right in their hands.
Buyers and sellers can go online to quickly view both listings and ads all in one convenient place. Everything is grouped together in an easy-to-navigate format, with links throughout the eBooks making it quick and simple to view more information on virtually anything that catches a user's eye.
The companies' AdNetTM and AdBuilderTM programs allow advertisers to create and upload customized listings and ads, which are online at HarmonHomes.com, within minutes, and are in print in as little as a few days. Because of this quick turnaround, eBooks give buyers the ability to be the first to view the newest listings, since they are available before the respective publications even hit the streets, and in most cases, before they are even in the Local MLS. eBooks give users easy access to more detailed information through highlighted links placed within eBooks' pages. With just one click, buyers can access an agent or advertiser's phone number, e-mail and Web site, making eBooks an excellent value in SEO and SEM; no other method is as effective at driving traffic to agent and broker Web sites. The great features and easy accessibility of eBooks not only take the work out of looking for a new home, but they make an otherwise tedious process refreshingly enjoyable. With a single click, eBook users can link to HarmonHomes.com for more detailed listing information. eBooks give buyers and sellers a fresh new way to view real estate online, and agents love the ability to refer clients online or send them an e-mail link to check out an entire publication right from their own computer.
"Although eBooks offer cutting-edge technology, they are amazingly simple to access and navigate because of the online viewer, Deja Vue, which can be downloaded free from eBook sites," explained Dave Mangold, vice president of Business Development for Harmon Homes. "The Deja Vue online viewer is simple to use, free to download, and makes transmission and viewing of large, robust files quick and easy, and ensures that no matter what browser or computer an eBook subscriber is using, they'll be able to experience all of the eBook's functionality and features. Deja Vue makes huge files instantly available for viewing with just the click of a mouse. It also gives users complete control of their viewing capabilities by allowing specific functions to be chosen on the toolbar. Users can highlight chosen text, pan between pages, and zoom in on photos or text to their preferred viewing size. eBooks can also be printed, saved, or e-mailed, all with just a click of the mouse."
He added, "Not only is all this available from any computer with Internet access, but subscriptions to eBooks are totally free. Users simply enter their e-mail address and they're instantly enrolled for a free subscription. eBook subscribers love the e-mail alerts that are sent out each time a new issue of their chosen eBook is available because it keeps them up to date with the latest listings and ads."
eBooks are exclusive to the print publications, so the only way to be on eBooks is to be an advertiser with Harmon Homes or other respective publication; this has many agents enlisting to become customers to take advantage of this unique venue, which is complimentary to their advertising package.
In addition to Harmon Homes and Distinctive Homes, other brands include: Home Solutions, New Homes and Living, Homes Magazine, First Florida Commercial, South Florida Commercial, and Northeast Ohio Commercial. Each publication has a unique eBook URL: eHomeSolutionsMag.com, eHomesMagazine.com, eNewHomesAndLiving.com, eOhioCommercial.com, and eFloridaCommercial.com. In addition, we have a variety of Single Advertiser Magazines or SAM's (publications exclusive to a particular brokerage) such as: Coldwell Banker of East Texas, Century 21 of Las Vegas, and Keller Williams of Palm Beach.
"Our original concept was to put every one of our magazines online in a digital format that would be easy to browse on the Web," says Ernie Blood, executive vice president of Dominion Homes Media. "The number of subscribers to our eBooks is tremendous and has continued to grow at an astonishing rate. Our subscription rates prove that buyers and sellers love our concept and highly value our eBooks as an asset for finding homes on the Web."
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