RISMEDIA, April 23, 2007-AgencyLogic announced that revenues on sales of their PowerSite product increased 162% from the fourth quarter 2006 to first quarter 2007, this despite cutting the price of the product by fifty percent.
In addition to a substantial increase in revenue, AgencyLogic also reported a significant escalation in registrations, affiliate activity, and non-domestic business. AgencyLogic's PowerSite system has benefited greatly from affiliations with the leading national franchises, an increase in online marketing, and referrals from the top producers in real estate today.
After completing a comprehensive, company-wide operational review in the second half of 2006, AgencyLogic restructured sales and marketing in January 2007. This, coupled with substantial product developments and improvements in ease-of-use, resulted not only in record revenues but also considerably lower overhead.
"With the property market changing as it did in 2006, we adjusted our methods in our continuing efforts to provide the most cost effective and powerful Web-based marketing product in the real estate industry." said Stephen Fells, CEO of AgencyLogic. "Our projections for 2007 show considerable growth in market share for both the domestic and foreign markets with a lot of that growth based on aggressive sales and marketing coupled with a continued focus on relationships. This is exactly the type of start we expected."
"One or our goals is to add value to an already essential marketing tool by including client-requested features such as video, blogging and podcasts" said Mark Wayman, CIO of AgencyLogic. "Our development team is the best in the industry and is able to meet the demands of our market and respond to specific customer requests with impressive speed. By creating the most technologically advanced and yet easy to use product out there, we can confidently support our clients and business partners in a way that surpasses their expectations."
AgencyLogic expects to continue its growth during the second quarter with additional partnerships and projects to be announced. This will further advance AgencyLogic's goal of providing a Web site for every property transaction.
PowerSites contain information that buyers are looking for about a particular property – in one Web site. AgencyLogic PowerSites allow Realtors to create comprehensive, single property Web sites for less than the cost of a newspaper ad. According to AgencyLogic, each PowerSite includes a Web site address e.g., www.123AnySt.com, one year of hosting and all the tools needed to describe the property in detail, add photos, floor plans, create slideshows, upload related documents, map the property, create custom links, add video, blogs or podcasts as well as marketing tools such as free syndication to the major real estate search engines.
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