Training & Business Development: RealtyU Appoints New Strategic and Tactical Marketing Expert

RISMEDIA, July 11, 2007—RealtyU has announced the appointment of Jay Medley, a direct response and database marketing specialist from Orange County, as their new head of Corporate Marketing Programs and Database Integration.

In this role, Medley will be responsible for strategic and tactical marketing strategies for all RealtyU products, brand awareness and the implementation of multiple integrated database marketing campaigns within the RealtyU Group. In addition, Medley will be developing and establishing an industry leading reseller partnership program which will open up several new opportunities for continued company growth from currently untapped distribution channels.

As a trained and certified marketing professional with over 13 years operational management experience and business understanding, Medley has worked with over 50 companies in more than 30 industries as a marketing consultant to improve lead generation, lead conversion and overall marketing ROI. Medley’s approach to marketing is fact-based and results-focused. He combines powerful, well articulated messaging with effective go-to-market strategies to create a new paradigm for using response-driven marketing to drive sales. Medley has earned a BS degree from Pepperdine University’s Graziadio School of Business and Management.

“It’s absolutely exciting to have Jay join our team,” said Stefan Swanepoel, chief executive officer of the RealtyU Group. “We take great pride in being the premier providers of education and training for real estate professionals since 1995 and Jay’s experience in marketing will allow us to further connect the value of our services to the needs of all real estate agents nationwide.” he added.

For more information, visit www.RealtyU.com.

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