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50 Days of Leaders: Using Her Personal SOI to Build Business

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RISMEDIA, August 30, 2007–By tapping into her connections from her personal interests, such as motorcycles and charities, Karen Lambert has built a successful real estate business. Read how her business-by-referral networking earned her a spot on our Realtors on the Rise list this year.

lambert_karen.jpgKaren Lambert
Weir Manuel Realtors
West Bloomfield, Michigan

In real estate since: 2004 Sphere of influence: Lambert’s real estate business comes from her extensive and diverse networks, which include everything from her interest in motorcycles to her involvement with charitable organizations. Making it personal: Lambert says she develops a personal relationship with her clients and takes a personal interest in their families, friends and whatever is happening in their lives-”The personal relationships are so important.”

Like many in Michigan, Karen Lambert and her husband were facing numerous financial challenges when she first joined Weir Manuel Realtors. Rather than adopting a “poor me” attitude, she embraced this challenge with energy and enthusiasm, became skilled in the business and adopted a work and service ethic that attracted clients.

Agents who want to advance their careers and learn what it takes to become successful in today’s changing market like Lambert should plan to attend this year’s Leadership Conference in New York City on Sept. 5 & 6. With dozens of industry leading speakers and educational sessions and plenty of high-level networking time, it’s an event not to miss.

To learn more about the event or to register, visit rismedia.com/events/leadership-conference/

This year’s Realtors on the Rise winners reflect a sizeable showing of quality agents who have entered the market within the past five years.

From their impressive sales figures, to their innovative marketing strategies, to their community involvement, Real Estate magazine’s editors have chosen 50 Realtors on the Rise, selected from hundreds of candidates. We congratulate this year’s winners on stepping up, pushing forward and committing to the real estate marketplace.

For more information or to read the entire feature visit www.rismag.com/2007/08/

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