EXIT Innovation Realty Implements Overture from eContinuum to Attract and Qualify Agents

RISMEDIA, September 10, 2007–eContinuum, providers of software and job branding services that help companies attract, qualify and retain top sales talent, has announced that EXIT Innovation Realty has gone live with eContinuum’s Overture solution for the attraction and qualification of real estate agents for its Saint Paul, Minnesota offices.EXIT Innovation Realty, the Saint Paul, Minnesota-based brokerage of North American Realtor EXIT Realty, has implemented eContinuum’s Overture application for the attraction, screening, and qualification of new real estate agents for its Saint Paul offices.

To leverage EXIT Innovation’s unique value proposition to real estate agents, eContinuum has partnered with InPursuit, an executive recruiting firm that specializes in providing the business community with candidates that possess strong leadership and revenue generating capabilities.

InPursuit will help streamline EXIT Innovation’s hiring process by attracting the right candidates and sourcing candidates through eContinuum’s Overture software-as-a-service solution. Overture’s innovative use of job branding techniques in concert with its screening and qualification technology will make it easier for EXIT Innovation to identify top performing Realtors. This alliance provides EXIT Innovation Realty with a complete agent sourcing, attraction and qualification solution that is unprecedented in the real estate market.

“EXIT Innovation is poised for significant revenue growth over the next year in the Saint Paul market. Key to our expansion is having the right kind of realtor who reflects our commitment and promise to our customers,” said Ron Becker, founder and partner of EXIT Innovation Realty. “We make tremendous investments in our agents so they and our clients can achieve mutual success in selling or buying a new home. With eContinuum and InPursuit providing a pre-qualified stream of candidates who have the right skills and values, we’re confident we can provide a real estate model that benefits the Saint Paul community.”

“EXIT Innovation Realty has a very unique and compelling vision. They needed a complete solution that could integrate their powerful story into a qualification system,” said Linda Moeller, product director and chief strategist for eContinuum. “Overture will make it easier to attract and identify top quality candidates, create a disciplined recruiting process, and predict the success of new hires. As a result their new agents are much more likely to experience early success, absorb new training, and grow their careers as professional real estate agents.”

eContinuum is the only company offering on-demand software in addition to sophisticated job branding services to enable companies to attract and hire better sales talent. As a result, companies are able to forecast predictable results and reduce sales turnover by hiring the right people from the beginning.

More information about eContinuum and their lead product Overture can be accessed at www.employeecontinuum.com