Giving ‘Green’ Has New Meaning This Holiday Season

RISMEDIA, Dec. 18, 2007-More consumers are interested in environmentally conscious gift-giving, as the selection and quality of green gifts have improved and awareness has grown. According to a recent survey by Opinion Research Corp, about 58% of Americans are interested in receiving a green gift this year.

Giving a non-material gift is an increasingly popular way to be earth-friendly, especially as many people complain that they already have too much “stuff.” An innovative idea is to give life experiences, which promote an appreciation for our environment while leaving a minimal footprint. John Muir, founder of the Sierra Club, observed that getting people to experience the environment was the best way to get them to care about the environment.

Excitations, a premier gifting company, has embraced this philosophy by offering hundreds of experiences that appeal to environmentally conscious consumers who want to give meaningful and memorable holiday gifts this year. Some of the popular experiences from Excitations “Green Gift” category include: kayaking and snorkeling guided tour, science under sail, wolf watch experience, rock climbing, walking photo safari, a dog musher adventure, and a llama lunch trek for kids.

“Giving a gift – one way of connecting to people — is also an opportunity to connect to our planet,” said Kim AuBuchon, COO of Excitations. “What better way to make your green values known – and to share them with others – than by presenting earth-friendly gifts to friends and family?”

Other earth-friendly ideas from Excitations to consider for your holiday shopping:

- Save gas and reduce your carbon footprint by ordering experience gifts online
- Give gifts in reusable packaging and eliminate extra waste in our landfills
- Send your experience gift electronically eliminating waste, reducing carbon, and meeting your last minute shopping needs!

For more information, visit http://www.excitations.com.

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