Move Welcomes New Consumer Media and Advertising Executives

RISMEDIA, Feb. 14, 2008-Move, Inc. announced that they’re continuing to attract world class talent with the appointment of Patty Mitchell, senior vice president of consumer media, and Steven Brown, vice president of advertising sales. Mitchell will be based out of Move’s Northern California office in Campbell, CA, while Brown, who reports to Mitchell, will be based out of Move’s New York City office.

Mitchell, whose background includes 15 years in senior leadership roles in traditional and new media advertising, marketing and sales, and business development, will lead the company’s initiative to maximize media value from the Move network of websites. Mitchell is also responsible for managing the moving.com and Welcome Wagon businesses. Brown, who has more than 13 years of successful advertising sales experience, will be responsible for growing and managing Move’s consumer media sales team.

“Patty Mitchell brings a wealth of expertise in consumer media and executive leadership to our team, while Steven Brown brings proven advertising and sales savvy in producing record growth critical to building dynamic and powerful sales organizations,” said Lorna Borenstein, president of Move, Inc. “Their combined experience in establishing new revenue streams and in building high performance teams is vital to reinforcing Move’s position as a leading consumer media powerhouse. We’re delighted to welcome both Patty and Steven to Move.”

Prior to joining Move, Mitchell provided sales, marketing, organizational and strategic business consulting to advertising agencies and media and social communications companies on behalf of the Mitchell Consulting Cooperative, which she founded. Prior to that, Mitchell served as vice president of worldwide sales for internationally acclaimed Six Apart, Inc., maker of award-winning blogging and community tools including Movable Type, TypePad, LiveJournal.com and Vox.com. In this role, Mitchell was responsible for new advertising, sponsorship and partnership revenue, as well as operations and infrastructure for the company’s new consumer business division. Mitchell’s background also includes leadership roles in retail, automotive and both online and offline media for companies such as Knight Ridder Digital’s “Real Cities Network,” CarSoup.com, Citysearch, CBS and Target. As a dynamic speaker, moderator and panelist recognized for her expertise in online audience building, product development, consumer marketing and revenue development, Mitchell has appeared on radio, television and at numerous conferences, trade shows and events to discuss emerging and innovative ideas and trends in media, marketing and advertising.

Steven Brown’s experience includes serving as chief sales and marketing officer of SilverCarrot, Inc., an online publisher specializing in performance-based media for Fortune 500 companies. In this leadership role, Brown directed sales and marketing, business development, operations and was responsible for the company’s financial performance, which experienced significant growth and profitability under his leadership. In a previous role at SilverCarrot, Brown served as executive vice president of sales & marketing, breaking sales records and growing revenues by more than 50% in his first year, the largest revenue year in the company’s history. Brown has also led several high performance sales and business development teams in leadership roles for industry powerhouses including United Online/Juno Online Services, Inc., Snowball.com, and Viacom/CBS Radio. Throughout his highly successful career, Brown continues to attract Fortune 500 advertising giants and has received awards for excellence in sales and marketing, including the “Century Club” award from United Online/Juno Online Services.

For more information, visit http://www.move.com.

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