SharperAgent Boosts Marketing Offerings

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RISMEDIA, April 7, 2008-SharperAgent announced the launch of Zuma Print, a powerful enhancement to its comprehensive real estate eCRM and marketing suite. With the advent of Zuma Print, SharperAgent says that its users will have access to the industry’s most robust library of marketing campaigns offering real estate agents a high quality, cost effective, and easy-to-use direct mail marketing solution.

According to the company, the digital printing and mailing services offered by Zuma Print will allow real estate professionals to send sophisticated and effective printed communications to their clients and prospects. Utilizing North America’s largest digital print provider – RR Donnelley- Zuma Print offers professional quality output, consistent color, and image detail second to none in the print industry. Moreover, since the portal for Zuma Print is integrated directly into the SharperAgent system, users will experience a seamless transition between the two technologies and an ordering process that is as simple as possible. For example, returning customers can order their pieces with as little as three clicks.

Zuma Print, says the company, is committed to providing real estate agents the most complete direct mail marketing solutions by offering:

- Quality. RR Donnelley currently provides print fulfillment services for over 90% of the nation’s Fortune 500 companies. With their top of the line printing technology, Zuma produces marketing materials with consistent color processing on value-added paper stock, giving real estate agents a truly professional look and feel when communicating with their clients.
- Timeliness. Orders placed through Zuma will be turned around in 24 – 48 hours. Users may track the status of their orders in real time from within their SharperAgent account.
- Customer service. Like SharperAgent’s core product, Zuma Print is served by a dedicated support team to ensure our customer’s satisfaction. Professional proofing services are available and users will be impressed with the level of attention that they receive.
- Competitive pricing. All products and services are priced to ensure that direct mail is a cost effective and valuable marketing option.

“We have continued to evolve SharperAgent’s product offering to guarantee our users have best-in-class tools for all their marketing efforts. While we have always had integrated marketing capabilities, our offline features were not as robust and dynamic as our online e-mail and Web posting functionalities,” explains SharperAgent’s President and Co-Founder Brian Wildermuth.

“As a global leader in print fulfillment services, RR Donnelley can provide the scale and technology to take our direct mail options to the next level. Zuma Print gives our users a flexible, easy to use service, enhancing their ability to send the right pieces, to the right clients, through the right medium.”

For more information, visit www.sharperagent.com or www.rrdonnelley.com.

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