Prudential Connecticut Realty Launches ‘Value Range Estimates’ and ‘Property Profiles’

RISMEDIA, June 23, 2008-Prudential Connecticut Realty has launched free property-valuation and property-profile resources for consumers on its popular prudentialct.com website. The company says that consumers can visit the “Your Home Value” section at www.prudentialct.com. Once there, they can click on the “Home Value Estimator” link and enter an address. Value Range Estimates a properties’ current value based on multiple criteria. Property Profiles include homes’ vital statistics such as square footage, lot size and number of bedrooms and bathrooms. Both reports can be saved online and printed for handy reference.

“We’re determined to give our customers the most comprehensive online real estate tools available, all on one website,” said Candace Adams, Prudential Connecticut Realty’s president. “Now, home buyers and sellers who visit our new Value Range Estimate resource will be able to quickly determine a free estimated value range on nearly any property and our property profiles will show them even more detailed information.”

“Our Value Range Estimate resource builds on our Prudential Value Range MarketingSM (PVRMSM) strategy we launched several years ago,” Adams said.

According to the company, Prudential Value Range Marketing (PVRMSM) is a proven pricing strategy that utilizes a price range to market the property. The top end of the range allows the seller the opportunity to achieve a premium price for their property, while the bottom end of the range ensures the property remains competitive in the marketplace and brings in the most potential buyers possible.

“While the best way to determine the value of home is to consult with a Realtor, we believe our Value Range Estimate will help sellers to get a basic idea of what their home is worth before they work with their agent to refine the true value.”

Similarly, Property Profiles will be a big help for consumers when shopping for real estate online, and when working face to face with a Prudential Real Estate sales professional.

“Consumers can also search for a Realtor at www.prudentialct.com by clicking on the Find an Agent link,” Adams said. “And they can search all the listings in Connecticut.”

For more information, visit www.prudentialCT.com.