RISMEDIA, May 22, 2009-RealTracs Solutions, the multiple listing service (MLS) in Middle Tennessee has selected Point2 Technologies Inc. to drive its online property listing syndication strategy, the company has announced.
Under the agreement, listings from over 10,200 RealTracs participants will be distributed across the Point2 listing syndication partner network, delivering free exposure on the industry’s largest network of high traffic consumer real estate search engines and portals.
According to the company, this agreement will enable members of one of the largest MLS systems in the United States to control listing syndication destinations and access traffic reports, at no cost to them or to RealTracs.
“Irrespective of market conditions, widespread online distribution of listing information has become critical in real estate,” said Saul Klein, Chief Executive Officer, Point2 Technologies. “Together with RealTracs, we are pleased to provide brokers and agents with easy access to valuable marketing and revenue generating services, such as syndication. The exposure will serve both home buyers and sellers well. Buyers will be able to browse more properties where they prefer to search online, while sellers can be confident their broker has their home advertised more widely so it can be more easily found by buyers.”
For more information, visit www.Point2.com.
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