RISMEDIA, August 28, 2009-Lender Processing Services, Inc. (LPS) a provider of integrated technology and services to the mortgage and real estate industries, announced that Leading Real Estate Companies of the World®, a global network of more than 600 premier real estate firms, is the first worldwide organization to join LPS’ Real Estate and Living Media Network. The Real Estate and Living Media Network is an online real estate vertical ad network developed and managed by the LPS Real Estate Group, Inc., formerly known as Cyberhomes and FNRES MLS, a wholly owned subsidiary of Lender Processing Services, Inc.
“With the accelerated migration of traditional media spending online, together with marketers’ increased focus on advertising ROI, we saw the ability to become the first global organization to become part of the Real Estate and Living Media Network to leverage the power of local real estate brands and better reach the consumers who visit them,” said Paul Boomsma, chief marketing officer, LeadingRE.
“We are excited to welcome LeadingRE and their members to our Media Network,” said Prem Luthra, chief sales & strategy officer, LPS Real Estate Group. “We look forward to connecting their member companies with some of the nation’s more recognized advertisers in order to reach consumers involved in real estate transactions.”
For more information, visit www.LeadingRE.com.