RISMEDIA, May 11, 2009-Realcomp, one of Michigan’s largest real estate MLSs and Point2 Technologies have announced the successful implementation and delivery of the industry’s most advanced listing syndication and online marketing technology services program, to Realcomp’s 11,000 members.
The program enables Realcomp members – brokers and agents to conveniently tap Point2’s industry leading suite of online marketing tools including automated syndication and Web marketing analytics and reports.
“Realcomp is proud to be one of the first MLSs in the United States to bring to its members the power and added value of the largest real estate online listing distribution network to help them capitalize on their listing assets,” said Karen Kage, Realcomp chief executive officer. “With the Michigan market being one of the most attractive for buyers right now, and interest rates at their lowest in decades, our member listings are now well positioned where buyers can find them online.”
Saul Klein, Point2’s Chief Executive Officer said: “Realcomp has demonstrated great foresight and leadership in recognizing and enabling its membership to harness the power of the Internet to market listings. Our close association with Realcomp and, the technical complexity of this initiative further reinforces Point2’s superior technology and commitment to delivering the best syndication and revenue generating solutions for MLSs and their members, across the country.”