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RISMEDIA, May 20, 2009-Rei Mesa, President and Chief Operating Officer, Prudential Florida Real Estate Services recently completed his road tour themed the “Energy Bus” Road Tour for Success. The tour served as the introduction of Prudential Florida Real Estate Services Consumer Confidence “Stimulus Package,” which includes the “Homebuyer Price Guarantee” and the “Homebuyer Employment Guarantee”.

“There are many prospective buyers who are on the fence about the real estate market in Florida,” says Mesa. “The main focus of our Consumer Confidence ‘Stimulus Package‘ is to confirm with consumers that Prudential Florida Realty is confident in the Florida real estate market today, and now is an excellent time for prospective buyers to move forward with a buying decision and achieve the dream of homeownership,” he adds. With the $8,000 first-time homebuyer tax credit, historically low interest rates, and affordability at the highest it’s been in 40 years, there’s never been a better time for homeownership in Florida.

So optimistic about the Florida real estate market, Prudential Florida Realty is leveraging the “Stimulus Package” to reassure consumers that now is a great time to make their buying decision. Prudential Florida Realty will be marketing properties that have been identified as Homebuyer Price Guaranteed. These properties have gone through a rigorous comparable marketing analysis. Also, in many cases, these properties will offer financing incentives, home warranties, and a Homebuyers Employment Guarantee.

The “Homebuyer Employment Guarantee” is a mortgage payment relief program facilitated by the in-house mortgage company, Florida Home Finance Group, an affiliate of Wells Fargo Home Mortgage through AmeriDream’s DreamKeeper Program.

Prudential Florida Real Estate Services, Florida’s leading real estate Company bringing back Florida, has over 40 locations and more than 1,800 real estate associates throughout Florida. Since its inception in 1999, the company has quickly become the 2nd largest residential real estate brokerage in Florida and is ranked the 33rd largest residential real estate firm in the nation based on sales volume. It is also the 6th largest brokerage in the nation among the Prudential Network brokers across North America. The company offers residential and commercial services as well as seasonal rentals, property management, corporate relocations, referral services, mortgage, title, insurance, and warranty services. Prudential Florida Real Estate Services includes Prudential Florida Real Estate Services, Florida Home Finance Group, an affiliate of Wells Fargo Home Mortgage, Florida Title & Guarantee and Florida Home & General Lines Insurance.

For more information, visit www.prudentialfloridarealty.com.

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