RISMEDIA, August 6, 2009-In a first-of-its-kind deal underscoring the growth of the international real estate industry, the Federation Nationale de l’Immobilier, the French association of real estate professionals, has contracted with Immobel, the leading provider of international real estate technology and cross language marketing services, to translate all French real estate listings into English and make them available for U.S. Realtors® to market on their own websites.
FNAIM will use Immobel’s Global Listing Exchange platform to serve the translated versions of more than 500,000 French listings, from country Chateaux to Paris apartments through widgets that can easily be embedded into Realtor websites. U.S. Realtors will earn referral fees on the sales of French property that result.
“French buyers represent an important market segment in South Florida,” said Teresa King Kinney, chief executive officer of RAMB. “We have seen an incredible increase in serious buyers from Paris and the French markets. These buyers are knowledgeable, sophisticated and serious about owning in Miami.”
“With more and more second home buyers and investors buying across borders, this is an ideal business opportunity for both French and American professionals,” Immobel chief executive Janet Choynowski said.
For more information, visit www.immobel.com.