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Northwood Realty Services Taps SharperAgent to Help Agents Cultivate Relationships

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RISMEDIA, May 24, 2010— SharperAgent announces the release of a new customized marketing solution for Pittsburgh based Northwood Realty Services. Serving Western Pennsylvania and Eastern Ohio in 35 branch locations, Northwood’s agents now have access to SharperAgent’s industry-best online and offline real estate marketing platform.

According to the company, Tom Hosack, CEO and President of Northwood Realty Services was excited to work with SharperAgent to bring his agents the technology and expertise needed to effectively communicate with consumer’s in today’s market. “We stress that our agents make a difference by creating a unique relationship with each of their clients. SharperAgent’s impressive library of materials and easy to use delivery options will allow us to continue that tradition while also effectively reaching new consumers offline and online.”

The customized marketing solution created for Northwood Realty Services includes:

-An electronic customer relationship manager capable of maintaining critical client information from prospective and past clients, managing schedules and appointments and automating reminders

-Complete eMarketing tools including prewritten, professionally designed email marketing and lead capture forms for an agent’s website, blog or other social networking site like Facebook or LinkedIn.

-Automated eMarketing campaigns designed to consistently contact and connect with consumers in meaningful ways that will grow a long-term valuable relationship

-High quality digital printing and direct mail marketing provided by the Internet-based social expression and personal publishing service, including automated Direct Mail and MultiChannel marketing campaigns.

SharperAgent’s President and Co-Founder, Brian Wildermuth believes that the new customized eNewsletter included in the new marketing suite will help Northwood Realty Services agent’s easily fill lead pipelines. “One of the most exciting features of our new customized product is an automated monthly eNewsletter. Agents can add contacts to this piece from their contact manager and post a sign up form online to start communicating with interested buyers and sellers. The monthly eNewsletter includes four articles on real estate market trends, homeownership and healthy lifestyles. This value-added communications piece is the easiest way to demonstrate expertise to today’s consumer and create confidence in yourself and your brand.”

For more information, visit www.sharperagent.com.

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