Welcome!




Expand Your Education with These Courses from
A Consumer Advocate Approach to Real Estate: Course 1.
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Effective Presentation Skills for Sales Professionals: Skills for Sales Success: Part Five.
Negotiating Skills: Skills for Sales Success: Part Six.
Bundle 3: CIPS Institute (US Version).

Operating Online – Where do We Go From Here?

Have a comment on this article? Share on Facebook!

In today’s real estate environment, it’s no longer enough to simply “keep up” with technology. The rapid-fire pace of technology innovation is now matched by ever-growing developments in the social media and mobile world. A broker’s tech plan must be designed and targeted with one overall goal in mind: reaching and connecting with consumers.

This critical topic will be discussed in depth during a special presentation at RISMedia’s upcoming Real Estate CEO Exchange. The session “Technology’s Turning Point: How to Modernize Your Tech Plan” will feature a panel of tech-savvy brokers and technology experts who will share the details of how they developed winning strategies in several key areas, including: mobile, social media, web design, and syndication.

In this session, attendees will learn how leading brokers are getting their arms around the many avenues that now fall under the technology-marketing umbrella to develop a winning system that agents can easily embrace and follow, and how they’re keeping the human touch central to the equation. Taking place from 1:30 – 2:30 p.m. at the Yale Club in New York City, the panel will be moderated by industry veteran, speaker and author Ken Jenny, executive director of tranCen.

Featured panelists for the session are:

• John Lim, CEO, Mobile Real Estate LLC
• Glenn “Chip” Gardner, Vice President of Special Initiatives, GARDNER, REALTORS®
• David Romero, President & CEO, CENTURY 21 Award
• John Reinhardt, President & CEO, Fillmore Real Estate
• Walt Baczkowski, Vice President of Sales & Marketing, Point2 Technologies

Designed specifically for a select group of broker/owners, brand executives and real estate leaders, RISMedia’s Real Estate CEO Exchange is by exclusive invite only.

Being held September 5 & 6 at the prestigious Yale Club in New York City, the event will welcome more than 100 of the most powerful and successful real estate brokerage leaders who hail from franchise brands and independent real estate firms located across the nation. These leaders will come together for this day-and-a-half-long event to exchange ideas and strategies to better meet the needs of today’s sophisticated consumer. At press time, these executives collectively employ 75,000-plus sales associates and are responsible for more than 400,000 transactions in 2011, representing approximately $125 billion in closed business.

RISMedia’s Real Estate CEO Exchange is being sponsored by Diamond Level Sponsors: Better Homes and Gardens Real Estate; Citi; Century 21 Real Estate; and Wells Fargo. The event’s Host Level Sponsors are: Lowe’s; Bank of America; the National Association of REALTORS®; and Prudential Real Estate and Relocation. For a complete list of sponsors, please click here http://rismedia.com/events/leadership-conference/sponsors/.

For further event details, including the full agenda and speaker line-up, please click here http://rismedia.com/events/.

A few spots still remain open for qualified brokers interested in attending the Real Estate CEO Exchange. Please contact Randi Vannucchi, randiv@rismedia.com, for further information.

Want instant access to great articles like this for your blog or newsletter? Check out our 30-day FREE trial of REsource Licensed Real Estate Content Solutions. Need easy stay-in-touch e-Marketing solutions too? Try Pop-a-Note for 99 cents!
Join RISMedia on Twitter and Facebook to connect with us and share your thoughts on this and other topics.




Copyright© 2014 RISMedia, The Leader in Real Estate Information Systems and Real Estate News. All Rights Reserved. This material may not be republished without permission from RISMedia.

Content on this website is copyrighted and may not be redistributed without express written permission from RISMedia. Access to RISMedia archives and thousands of articles like this, as well as consumer real estate videos, are available through RISMedia's REsource Licensed Content Solutions. Offering the industry’s most comprehensive and affordable content packages. Click here to learn more! http://resource.rismedia.com

Our Latest News >>