Pro Step Marketing announced recently it will host a free webinar to assist REALTORS® in understanding how to generate more short sale leads. The webinar is scheduled for Tuesday, December 4 from 1:00-2:30 p.m. (EST).
Join Tricia Andreassen, owner of Pro Step marketing and nationally recognized leader in the real estate industry, along with live realtor panelists who will share their successes with short sale marketing strategies.
Short sales are a huge part of the real estate landscape and in this information-packed session you will receive visuals and marketing strategies on how to target market and farm for this business. You will walk away with how to build a web, offline and social media marketing plan that drives more business.
The recipe of perfect timing is upon you to work this market and most importantly build your business for the long term. These sellers will also be your buyers in the future.
Industry, web and marketing strategist Tricia Andreassen plans to demonstrate:
• How to understand the emotional mindset of the seller and how to tailor your marketing to their needs.
• Develop a website that captures quality leads and builds the relationship with the distressed seller.
• Understand why an email follow up campaign is critical to build trust with the homeowner.
• How to get ranked on the search engines so you can capture traffic and leads for this target market.
• How to implement a PR campaign to attract sellers to your expertise.
• Ideas on how to research the local market to uncover sellers in a distressed state.
• Create a print strategy campaign that will allow you to go “straight to market.”
• Maximize Facebook and learn social media strategies that can generate leads and sales.