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Technology Use Sees Steady Growth among Real Estate Professionals

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By Paige Tepping

The team is constantly monitoring the usage of SureClose to ensure customers are utilizing the system or strategically partnering with companies such as Lone Wolf™, DocuSign® and Top Producer®, among others. Not to mention the recent announcement of PropertyInfo Corporation and zipLogix to provide an integrated forms and transaction management process for the real estate industry. This will provide an integration with zipForm®, the industry’s leading forms software and SureClose®, the most widely used transaction management system, which will further enhance the real estate transaction process.

The numbers speak for themselves when it comes to adoption rates among brokers, MLSs and Associations. As of April 2013 there are nearly 7.5 million transactions within the SureClose system. Additionally, an average of 120,000 document sets are being added each day. And, at any given time throughout the day, there are typically about 3,500 people logged in to the SureClose system. “These numbers are tremendous,” says Young, and the adoption rates when it comes to Association technology are painting the same picture. After renewing their original contract with the Arizona Association of REALTORS®, the company is looking forward to what it considers a lifelong relationship. Their partnership with the Houston Association of REALTORS® has been highly successful as well. “The Houston REALTOR® membership has proven to be extremely progressive with a strong desire to improve the consumer experience within the real estate transaction. The users are really taking full advantage of what SureClose has to offer with our customer-branded sites for the consumers, our document review tool for the managers and our mobile app for the agents.”

For more information, visit www.sureclose.com.

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