Welcome!




Expand Your Education with These Courses from
Becoming a Successful Sales Professional: Skills for Sales Success: Part One.
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Effective Presentation Skills for Sales Professionals: Skills for Sales Success: Part Five.
Bundle 1: CIPS Core Courses (Non-US Version).
Bundle 3: CIPS Institute (Non-US Version).

Pinterest: ‘Pin It If You Love It’

Have a comment on this article? Share on Facebook!

By Erica Campbell Byrum

Throughout our entire journey with Pinterest, we discovered so much about spreading our brand’s message to an entirely new audience. Rather than directly showing off our products and services on this new social media experience, we saw that finding creative ways to showcase how they could fit into the lifestyles of our target audience was a much more useful approach.

For example, the Huffington Post recently praised our board as a “Pinterest Account to Follow Now” “Homes.com Organization Overhaul” for our “learning quick, efficient and unique ways to get our homes in order.” If your business can adopt that mindset then Pinterest will be an integral part of your marketing strategies and help accomplish your brand’s goals, just like it has with us!

In conclusion, we’d like to leave you with some easy tips to remember:

• Allow users to quickly and easily share your content by adding a “Pin it” button to your site.
• Make sure you post high quality images on your site or blog for consumers to pin. Also pin these images to your own Pinterest profile to promote sharing
• If you are posting an infographic, be sure to break it up into smaller, more easily readable sections for pinning.
• To showcase the original source of a pinned image and to promote branding, add watermarks to your images when posting them to Pinterest.

Homes.com has put together a FREE guide about how to succeed with Pinterest. Download the Pinterest for Business eBook here.

Erica Campbell Byrum is the director of social networking for Homes.com.

Continue Reading 1 2 3

Want instant access to great articles like this for your blog or newsletter? Check out our 30-day FREE trial of REsource Licensed Real Estate Content Solutions. Need easy stay-in-touch e-Marketing solutions too? Try Pop-a-Note for 99 cents!
Join RISMedia on Twitter and Facebook to connect with us and share your thoughts on this and other topics.




Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Copyright© 2014 RISMedia, The Leader in Real Estate Information Systems and Real Estate News. All Rights Reserved. This material may not be republished without permission from RISMedia.

Content on this website is copyrighted and may not be redistributed without express written permission from RISMedia. Access to RISMedia archives and thousands of articles like this, as well as consumer real estate videos, are available through RISMedia's REsource Licensed Content Solutions. Offering the industry’s most comprehensive and affordable content packages. Click here to learn more! http://resource.rismedia.com

Our Latest News >>