Why Real Estate Professionals Can Benefit from SoLoMo
The combination of Social-Local-Mobile, is essential for a real estate professional to gain leads online. 94% of all home buyers start their search online(3), which is why taking advantage of the SoLoMo concept can be invaluable. By establishing a strong social presence and gaining exposure in your local community, search engines will be able to quickly identify your business and list you as a top search result. So next time a potential client performs a search for a real estate expert in your local area, you should be expecting a call!
The emerging SoLoMo trend can be a tremendous opportunity for real estate professionals to gain exposure by positioning themselves as the local expert. Homes.com wants to know what strategies you are using to take advantage of Social-Local-Mobile, so complete the survey and you will be entered for a chance to become $500 richer! As always, tell us about your experiences and what you have found to be successful with the SoLoMo marketing tactic by visiting us on Facebook.
Erica Campbell Byrum is the Director of Social Media for Homes.com.