By Hanah Cho
McGovern is the president and founder of Dallas-based Clearview Energy. Clearview serves 100,000 residential and small business customers in 13 states. Last year, it was named the 39th fastest-growing U.S. private company among 5,000 firms by Inc. magazine.
1. Know how you reach your customers. Understanding your customers’ demographics can help you define the best approach for reaching your targeted customer. Provide products or services to fulfill customers’ needs. Be creative and tailor your sales model to spark interest in potential customers.
2. Explore multiple markets. Step out. Limiting your target audiences may not promote your brand or drive revenue growth.
Continue Reading 1 2
Copyright© 2015 RISMedia, The Leader in Real Estate Information Systems and Real Estate News. All Rights Reserved. This material may not be republished without permission from RISMedia.
Content on this website is copyrighted and may not be redistributed without express written permission from RISMedia. Access to RISMedia archives and thousands of articles like this, as well as consumer real estate videos, are available through RISMedia's REsource Licensed Content Solutions. Offering the industry’s most comprehensive and affordable content packages. Click here to learn more! http://resource.rismedia.com