Welcome!




Expand Your Education with These Courses from
Time Management: Skills for Sales Success: Part Two.
Business Creation - Prospecting: Skills for Sales Success: Part Three.
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Territory Management: Skills for Sales Success: Part Eight.
BPOs: The Agent's Role in the Valuation Process.

Setting a Higher Standard for Service

Interested in more details on this topic? Click here!

By Mike Clear

customer_service_high_standardWhen it comes to great service, today’s customers don’t always know how to define it, but they definitely “know it when they see it.” Unfortunately, too many consumers have become accustomed to substandard service and are literally shocked when they have a positive experience. Nothing is more gratifying than hearing customers say “Wow, you really helped me when I needed it. Thank you.”

Most businesses strive for repeat sales, knowing the acquisition cost of that business is much lower than the cost of attaining new customers. Still, many don’t make the connection between quality of service and profitability.

This is such a simple concept when you take a step back and look at it, yet too many organizations concentrate on bringing new clients in the door and they fail to see who is leaving through the back door. There are three key ingredients needed to create an environment rich in service strategy, accountability and commitment.

Strategy
Achieving an exceptional level of service is not something that happens by chance, even when you’ve hired the best employees. Service excellence must become a visible corporate strategy, with goals, action plans and the ability to measure results. In order to ensure high levels of profitability, metrics and strategies should be designed with service to your customers as the priority.

Accountability
Every department must recognize how it directly or indirectly impacts customer satisfaction. Every manager must be accountable for communicating and achieving standards of service performance within the organization. Every employee must understand how the satisfaction or dissatisfaction of customers echoes throughout the entire organization.

Continue Reading 1 2

Want instant access to great articles like this for your blog or newsletter? Check out our 30-day FREE trial of REsource Licensed Real Estate Content Solutions. Need easy stay-in-touch e-Marketing solutions too? Try Pop-a-Note for 99 cents!
Join RISMedia on Twitter and Facebook to connect with us and share your thoughts on this and other topics.




Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Copyright© 2014 RISMedia, The Leader in Real Estate Information Systems and Real Estate News. All Rights Reserved. This material may not be republished without permission from RISMedia.

Content on this website is copyrighted and may not be redistributed without express written permission from RISMedia. Access to RISMedia archives and thousands of articles like this, as well as consumer real estate videos, are available through RISMedia's REsource Licensed Content Solutions. Offering the industry’s most comprehensive and affordable content packages. Click here to learn more! http://resource.rismedia.com

Our Latest News >>