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Leverage Emotion with Video in Action

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From the Experts at Hubzu

Video DIY

Are you ready to channel your inner Spielberg and shoot a video on your own? If so, you might want to try a “seller interview.” Choose the most attractive area of the home to conduct a relaxed and personable interview with the seller(s). Keep it short (2 to 3 minutes max) and encourage the seller to talk about the great times they’ve had in their home and in the area. Make sure you play up the property’s biggest “wow” factors and think about your target market to ensure that your video caters to that demographic. You don’t have to show the entire home in the video, just the best parts.

Remember, if your seller is camera-shy, create something entertaining alone or with a colleague. Have fun with it and your enthusiasm will come across to potential buyers.

The possibilities for videos are endless. Find your client’s comfort level, keep your target market in mind and go for it! You’ll be surprised by the interest a short, well-thought out video can generate.

Hubzu is a leading online residential real estate marketplace, helping agents, brokers, investors and consumers buy and sell homes online, from start to finish. From listing to marketing to transaction management, Hubzu’s platform provides an easy, transparent experience, offering fast, efficient home sales through auction and traditional sale methods.

For more information, visit www.Hubzu.com/DirectToBroker.

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