Dewey Mitchell, broker/owner at Prudential Tropical Realty, said the Berkshire Hathaway HomeServices brand will resonate well in all market segments and with real estate agents.
“We are excited to join forces with this great, new brand,” Mitchell said. “We believe the Berkshire Hathaway HomeServices name will be a springboard for our continued growth in greater Tampa Bay.”
Added Bruce Mulhearn, president of Prudential California Realty: “Berkshire Hathaway is known worldwide for strength, trust and operational effectiveness, and our new brand will strive for a similar reputation,” he said. “Why would any real estate company not want to be a part of this tremendous success?”
HSF Affiliates LLC expects to transition the majority of Prudential Real Estate’s largest brokerages by late next year, explained Berkshire Hathaway HomeServices President Stephen Phillips. It plans to engage with the balance of the network in 2014 and beyond.
“Berkshire Hathaway HomeServices will grow exponentially as we continue our transition process with Prudential Real Estate and work with top brokerage companies outside of Prudential Real Estate,” Phillips said. “The timing is ideal for our new brokerage network and we see that in the enthusiasm of our signees.”
For more information visit http://www.homeservices.com.