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Reasonable Mortgage Rules Make Homeownership Dream a Reality

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By Margaret Kelly

If you have potential clients who simply can’t afford to dive in right now, encourage them to save for a down payment and improve their credit. When they are ready to buy, they’ll remember you as the caring agent who didn’t rush them into a bad transaction just to close a sale.

Margaret Kelly (CRB) is chief executive officer of RE/MAX, LLC. For more information, visit www.remax.com.

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