Welcome!




Expand Your Education with These Courses from
Becoming a Successful Sales Professional: Skills for Sales Success: Part One.
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Territory Management: Skills for Sales Success: Part Eight.
A Consumer Advocate Approach to Real Estate & Mortgages: Courses 1 & 2.
At Home with Diversity.

Why Your Online Listing is Priced Wrong

Interested in more details on this topic? Click here!

By Joanna Williams

online_listing_priced_wrong_BH&GQuick, pretend to be a buyer, jump on the internet and begin a home search. Which website did you visit and what did you type in as your search parameters?

Did the website contain fill in the blank boxes or did it feature a drop down box to choose a price range?

Either way, I bet your results were zero. Do you know why?

Homes priced for offline marketing do not translate properly to online search. Let me explain.

I remember attending a real estate seminar several years ago where the instructor insisted on teaching agents (us) to price a home to catch the buyer’s eye.

If the buyer was looking at a printed list or a brochure, they would notice one house over another because of the way the numbers looked.

Continue Reading 1 2

Want instant access to great articles like this for your blog or newsletter? Check out our 30-day FREE trial of REsource Licensed Real Estate Content Solutions. Need easy stay-in-touch e-Marketing solutions too? Try Pop-a-Note for 99 cents!
Join RISMedia on Twitter and Facebook to connect with us and share your thoughts on this and other topics.




Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

Copyright© 2014 RISMedia, The Leader in Real Estate Information Systems and Real Estate News. All Rights Reserved. This material may not be republished without permission from RISMedia.

Content on this website is copyrighted and may not be redistributed without express written permission from RISMedia. Access to RISMedia archives and thousands of articles like this, as well as consumer real estate videos, are available through RISMedia's REsource Licensed Content Solutions. Offering the industry’s most comprehensive and affordable content packages. Click here to learn more! http://resource.rismedia.com

Our Latest News >>