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Spending Money to Make Money: CEO Invests in Homes.com’s Homes Connect to Power Sellstate Network

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By Maria Patterson

According to Darmanin, “Power Suite includes a neighborhood reports feature, so agents are able to not only create a listing presentation, but also a 35-page neighborhood demographic report. We know that this feature will differentiate our agents during a listing presentation and help them win listings and ultimately close more deals.”

Through Power Suite, Sellstate’s agents can now create a report that is customized to every client, instead of just a standard CMA and generic presentation. With the click of the mouse, they can prepare a brochure, postcards, and an entire marketing package in 15 minutes, before ever going to see the client.

Rounding out the Power Suite program is a CRM tool that enables Sellstate’s agents to automatically stay in touch with the client, even allowing them to integrate their social media.

These powerful and abundant advantages make Darmanin happy to pay for Power Suite (Homes Connect marketing platform from Homes.com) on behalf of his agents.

“The Sellstate philosophy has always been to differentiate ourselves, and we are doing so through monopolizing the fact that we are agent-centric,” adds Darmanin. “So far, we are pleased with our relationship with Homes.com and we have all the confidence that it will help us continue to expand and grow.”

For more information on Homes.com’s Homes Connect marketing platform, please visit connect.homes.com.

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