By Nick Caruso
Since real estate is a business about developing and managing relationships, agents and brokers need to be able to keep up with all forms of communication in the medium that their clients want to communicate. With the social media explosion that is dominating society, communicating through Facebook, Twitter and other social sites has never been more important.
“Online searching for real estate has drastically increased, and if you’re not doing something to stay in front of people, you’re going to be losing a lot of business,” says Borman.
“Using Social Solutions is better than having a personal assistant. The content is some of the best I’ve seen and the person receiving it thinks I created it,” says Barrs. “It’s the best source a REALTOR® could possibly have to make themselves not only look professional, but reach their audience with some of the most intelligent content in the market.”
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