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The fifth number found on the lead calculator is the average commission percentage you earn for every transaction you close. Most agents earn a 3 percent commission for every home they sell.

The final textbox addresses the rate at which you are able to close deals with the leads you generate. Regardless of how accurate you find the default close rate, the implications of this low percentage remain the same: You will not be able to close the vast majority of leads you generate! This fact underscores the importance of maintaining a healthy pipeline of leads; the more leads you are nurturing, the more likely you will meet your gross commission income goals.

Once you have entered these six numbers, click on the blue “Calculate” button and your results will appear below it.

For more information, visit http://marketleader.com.

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