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This will give you a point of reference and a way to analyze your goals for the next six months, she said. As for the competition: See what’s being said about them. Visit their websites, blogs and social media pages. See what they’re touting, and the medium they used to do it.

“It’s not like you’re spying,” Newsome said. “You’re just staying current, making sure you know what’s going on in the industry. You may learn some trends that you weren’t aware of that you want to get up to speed on.”

5. How do I get ready for fall?

It may be the last thing on your mind as you consider the office policy on flip-flops, but it’s crucial to look ahead at upcoming events and holidays in the next six months, especially if you want to save money.

Consider what you want your staffing to look like and how many people you’ll need to hire, Daly said. Do you need to install security cameras, revamp the layout to decrease shoplifting, or budget for part-time security? Don’t let those considerations sneak up on during the busiest, most stressful time of year.

©2013 The Charlotte Observer (Charlotte, N.C.)
Distributed by MCT Information Services

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