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In fact, just last week, M Squared released Listing360, the company’s own custom responsive single-property website platform. (For an example of what a single-property website looks like on the platform, visit http://msqrealty.com/l360/1508-swann-street-nw/ http://msqrealty.com/l360/1508-swann-street-nw/ on a mobile device.)

These sites give consumers a full view of the property and neighborhood while working and looking great on any device. In addition, M Squared agents have a listing control panel that enables them to manage the sites from their mobile devices.

Miguel’s approach to mobile has been to differentiate and not fall into the “me too” frame of thinking. He also feels that the best way to optimize for mobile is to design responsively so that your site is easily viewed on all screen sizes.

Read more “Tips to Optimize Your Real Estate Website for Mobile Users” on the Clean Slate Blog! Plus, join us for our next Beta Broker Hangout on Monday, August 5, 2013, at 2:00 p.m. ET/ 11:00 a.m. PT on “Building a Magnetic Company Culture.”

Amy Chorew is the Vice President of Platform Development at Better Homes & Gardens Real Estate.

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