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NAR PULSE—Looking for the perfect loan for the perfect home? For a limited time only, you can get up to $350 Appraisal Rebate* with any residential or investment property mortgage financed through REALTORS(R) Federal Credit Union, a Division of Northwest Federal Credit Union, closed by August 31, 2013.

This week’s other headlines from the NATIONAL ASSOCIATION OF REALTORS® include:

Your Business Will Benefit from Lowe’s Program for REALTORS®

This free marketing tool, created through NAR’s REALTOR Benefits® Program, allows you to stay in front of your clients. The Lowe’s Program for REALTORS® enables you to send personalized eCoupons to clients, buy Lowe’s gift cards, and more! With the enhanced site, it’s even easier to send eCoupons while in the office or on the road.

5 Business-Building Tips for Buyer’s Representatives

Polishing your buyer-representation skills builds your reputation as a trustworthy, knowledgeable real estate professional who adds value at every stage in the home buying process. Here are 5 ways to grow your buyer-representation business.

1. Become a community expert
Recognition as a community expert wins referrals and repeat business. You could create a blog to showcase both your business expertise and community knowledge. A blog builds credibility and keeps potential buyers coming back for news and information. Home-buyer seminars provide another opportunity to demonstrate your real estate expertise and community knowledge. Prospects can check you out before making a commitment and when they are ready to buy, your name will be at top of mind.

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