Prudential Select Properties, a provider of residential real estate services to the Greater St. Louis area, has announced the signing of a contract with RealBiz Media Group, a real estate digital media and technology company, in order to obtain a MicroVideo App (MVA) for their agents to use.
Prudential Select will be the first brokerage of Prudential to deploy a content distribution network hosted listing video microsite for every qualifying listing in their local MLS.
“We’re really excited about our partnership with RealBiz Media,” says Max Havens, marketing manager at Prudential Select Properties. “Having unique web pages with video for each agent’s listings will help set our agents apart from the competition.”
The RealBiz Media Group MVA platform that Prudential Select Properties will implement encompasses the next evolution in search engine marketing. Providing fully interactive, free-standing video microsites that optimize search engine optimization (SEO) and video SEO to Prudential Select’s website, the MVA tool fits Prudential Select’s goal of becoming less dependent on purchasing ads through Google.
“We are thrilled to be working with Prudential Select Properties,” says Steve Marques, President and Chief Operating Officer of RealBiz Media Group. “As early adopters, Prudential Select’s application of RealBiz Media Group video puts them at the vanguard of the video revolution in real estate marketing, and they will benefit greatly from our platform. Ultimately, we expect our MVA and video tools to be a key industry product that will be in use on more than 2 million listings by the end of 2013.”