By Zoe Eisenberg
Many On The Move clients also choose to donate the use of their truck to local charities, giving back to their community and gaining added exposure as they do so.
“Some [clients] send their favorite charity or school event people to us to use our truck,” says Cioccia. “Our local Chamber of Commerce calls us for the truck before most of their big events, which provides great advertising, since the truck sits at the event.”
Whether your truck is parked in a visible lot or cruising around town, On The Move trucks provide added exposure, setting you above the competition through the use of more traditional methods of advertising.
“I get calls all the time from friends and clients saying, ‘I saw your truck in my neighborhood,’ or at the store, or driving down the road,” says Donaton, who has been using On The Move’s truck lease program for the past two years.
“It’s kind of like playing ‘Where’s Waldo’…everyone gets excited when they see it.”
For more information, visit www.onthemovetrucks.com.
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