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Alain Pinel REALTORS® (APR), the fifth largest residential real estate firm in the United States, has announced Rick Turley as Vice President of Strategic Planning and Growth for San Francisco and Wine Country. Turley was most recently President of Coldwell Banker Residential Brokerage’s San Francisco Bay Area Region. In his new role, Turley will be responsible for expanding APR’s market footprint and broadening its service offerings.

“Hiring Rick, one of the most talented and experienced executives in Northern California real estate, is a big win for APR and our clients,” says Paul Hulme, APR President, Founder and CEO. “Rick’s exceptional knowledge of the market will help us expand in the San Francisco Bay Area, one of the strongest markets in the nation. He will be working closely with our agents to refine the firm’s offerings, making Alain Pinel REALTORS® the most desirable brokerage to work with in the City. We are thrilled.”

“I am delighted to be joining APR. It’s always had such a stellar reputation, and I am energized to be working with so many talented and hard-working agents and staff members,” says Turley. “I am looking forward to broadening our reach in the San Francisco Bay Area and bring APR’s signature unparalleled service to current and prospective clients.”

Prior to joining APR, Turley was the President of Coldwell Banker Residential Brokerage’s San Francisco Bay Area Region, overseeing 47 offices in nine counties, and a team of more than 2,800 real estate professionals.

Turley began his real estate career with Coldwell Banker in 1986, and developed a flourishing business and loyal clientele. He earned the company’s coveted International President’s Elite, the title of Top 1 percent internationally for seven consecutive years and was the branch’s top producer from 1994 until he went into management in 1999. As Manager of the highly successful San Francisco, St Francis Wood/Lakeside office, he grew his office by 50 percent, being recognized consistently in the top five offices in the City for dollar volume. Turley became President in 2007, leading the company through impressive organic growth. He was also instrumental in managing several brokerage acquisitions and successfully navigating through the real estate industry’s worst downturn in US history in 2008.

Turley works closely with several professional and charitable organizations. He serves as a member on the Board of Directors for the National Association of REALTORS® (NAR) and for the Board of Directors of the Real Estate Business Services for the California Association of Realtors (CAR). He also served on the board of UCSF’s Leadership Council of the AIDS Research Institute, and has been at the forefront of the Bay Area’s real estate community to raise funds and organize work projects for Habitat for Humanity.

For more information, visit apr.com.

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