Best Practices Archive
Sometimes when you network, you run across truly great people. Meet Bob Corcoran. I’ve known Bob for several years and I couldn’t be happier to have access to his expertise and professionalism so I can share it with you. Bob is, without question, one of the best real estate coaches ...
One of the biggest real estate stories last year was the explosive growth in short sales. Short sales accounted for somewhere between 20-25 percent of all home sales in 2012—approximately one million homes sold for less than the amount due on their mortgages. ...
We are only several months into 2013, and we are already seeing some major market changes. In the following Q & A, J. Lennox Scott, CEO and Chairman of John L. Scott Real Estate, will let us know what we can expect this year,
Nearly 2,000 top real estate professionals from 17 countries are gathered this week for the Leading Real Estate Companies of the World® Conference Week at The Cosmopolitan of Las Vegas.
Last week, a conversation with colleagues became heated when someone challenged the well-known quote from Google’s executive chairman, “If you don’t have a mobile strategy, you don’t have a future
Over time, all industries change, some faster than others. The mortgage industry, in particular, has gone through enormous change and consolidation over the past five years. However, it hasn’t changed
As a successful real estate broker who made the transition from the broker side of the business to the affiliate side of the business, I have gained a unique and objective perspective as to what really helps agents do more business and what really helps agents waste time. In my role as Chief Communications Officer at HSA Home Warranty, I have had the pleasure of traveling around the country speaking to and
What do you do when you notice a gap between where you are and where you want to be?
If you’re like most people, you probably dwell
If you’re like most business owners, you probably assume your client relationships are pretty good. After all, you have enough clients to still be in business, which, in light of our recent economic death spiral,
In the following Q & A, Christian Sterner, Co-Founder of WellcomeMat, will address what real estate video marketers need to accomplish to stay successful and connect with their audience.
While short sales continue to be a lucrative avenue for real estate professionals, they can still take up to three times longer than a traditional transaction and often fall apart. By avoiding these top dozen short sale barriers, however, you will be pleasantly surprised at how profitable short sales can be.
1. Poor short sale candidate. Establish objective criteria up front, conduct an extensive interview with the buyer, and make sure the seller is motivated and cooperative.
A new study
released by real estate listings and property portal Point2Homes reveals what words agents use the most to market a home.
300,000 U.S. property listings
According to Wikipedia, SEO is the process of improving the visibility of a website or a web page in a search engine’s “natural,” or un-paid, search results. In other words, free lead generation. If you can get your company to show up at the top of a search results page you’ll generate more leads. With over 88 percent of homebuyers searching online for their dream home, SEO is crucial. But are there really thieves stealing your traffic and hurting your search ranking?
Yes there are, and they might even be your marketing partners. However, most of these so-called thieves don't even know what they are doing. Below are two ways
NAR PULSE—Thanks to the MVP program, sign up
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There are hundreds of articles dedicated to helping seller’s agents ready their listings for home showings and open houses. Seller’s agents can use these resources to learn how to stage a house, scent or un-scent