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Business Development & Best Practices Archive


The Perils of ‘Show-and-Tell’ Sales Presentations

RISMEDIA, July 14, 2011—One of the most critical, yet overlooked principles in the selling process, is the power of self-discovery through customer involvement. Regrettably, many salespeople use a "show and tell" presentation style and babble on hoping they might say ...


Market Results to Build Your Brand

RISMEDIA, July 14, 2011—All too often we have a success and move quickly on to the next item on our agenda. It’s easy to forget these happy client comments, homes sold and other professional achievements, but they are some of ...


Four Steps to Add Weight to your Springboard

It’s not just the grappling housing market that has troubled our industry over the past few years. Threats on the online technology side have put smaller real estate companies in an odd position when third-party providers have a business model fueled by stealing web traffic away, and in some cases, ...


Rand on Real Estate: A Closer Look at Colorado Springs

RISMEDIA, July 13, 2011—Greg Rand (@gsrand), CEO of OwnAmerica.com hosts “Rand on Real Estate” on 770 WABC where this week he discusses the Colorado Springs real estate market with RISMedia’s Real Estate Information Network® (RREIN) Member ...


National Association of REALTORS Bans Sexual Orientation Discrimination

RISMEDIA, July 13, 2011—The National Association of REALTORS® recently added language to its code of ethics banning discrimination based on sexual orientation. Article 10 of NAR’s REALTORS® Code of Ethics previously prohibited the “denial of its professional services to any ...


Evolution of the Broker Pricing Opinion

RISMEDIA, July 12, 2011—Executives within the default Industry are required to make decisions on a variety of dispositions that vary from loss mitigation to REO pricing strategies. The Broker Pricing Opinion (BPO) is an integral component of the decision making ...


Weekly Video Tip: Pre-Interviews

RISMEDIA, July 12, 2011—If you’re planning on interviewing someone on camera…remember the old adage…”practice makes perfect.” ...


Donald Trump and Naked Cowboy – What Do They Have in Common?

RISMEDIA, July 11, 2011—What exactly is branding and why should you care? ...


Property Feedback System Saves Time and Money

RISMEDIA, July 11, 2011—When Gary Pamma started his company, Gary Pamma Home Selling Team, in 2007, he had no system for collecting feedback on his properties. Pamma lists and sells bank owned properties, and soon began receiving requests from some of his corporate sellers regarding feedback on their property—they wanted ...


Mobile Dependence Day: The Year of Mobile

RISMEDIA, July 11, 2011—(eM+C)—No doubt you've heard the phrase numerous times over the past couple of years, but this time it's finally true. With the smartphone market expected to grow nearly 50 percent this year, 2011 is in fact "the ...


Top Agents Make Money Doing the Right Things Right

RISMEDIA, July 9, 2011—At a time when creating a high value proposition can be the differentiator in getting more buyer and seller business, top earning agents are equipped with the best and latest engagement tools. They know that incorporating systems, ...


Make It There – You’ll Make It Anywhere

RISMEDIA, July 9, 2011—Having attended the NAR Midyear meetings in D.C. this past May and keeping my ear close to the street on the mobile buzz, it seems to me that there are still those that doubt the viability of QR codes. Are they a phase/craze? Will they be obsolete ...


Commercial/Multifamily Real Estate Markets Show the Turn of the Real Estate Cycle

RISMEDIA, July 8, 2011—The Mortgage Bankers Association (MBA) released its Commercial Real Estate/Multifamily Finance Quarterly Data Book for the first quarter of 2011. First quarter data on the commercial real estate markets show the natural effects of the turn of the real estate cycle. Broader economic indicators were positive in ...


Seven Out of 10 Renters Say Owning a Home Is a Top Priority

RISMEDIA, July 8, 2011—Most Americans still believe that owning a home is a solid financial decision, and a majority of renters aspire to homeownership as a long-term goal. According to the 2011 National Housing Pulse Survey released recently by the ...


Cloud’s Sudden Ascent Offers New Opportunities, Headaches Alike

RISMEDIA, July 8, 2011—(MCT)—It may be bad news for the people in your corporate IT department, but much of their work may be moving to "the cloud." ...