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Business Development & Best Practices Archive


Professionalism Is the Key

When buyers are looking to hire an agent, what tops their list of criteria? According to the National Association of REALTORS®’ Profile of Home Buyers and Sellers, not surprisingly, the answer is ‘honesty and integrity.’ And with statistics showing ...


Converting Leads from the Get-Go

With so many lead sources online, leads are coming at you fast. And, as you all know, those leads range from consumers who are ready to buy, to those who are just browsing. How you work with each can mean the difference ...


Most Popular Keywords when Listing a Property

“Beautiful apartment,” “dream home” and “spacious living room.” These are just several of the most popular terms used by U.S. real estate agents when creating a listing description. ...


Avoiding Claims against Real Estate Licensees Arising from ‘Flips’

In both up and down markets, flips of property have become a revenue-generating cottage industry for investors. In the classic flip situation, an investor will acquire a fixer upper, remodel it, and put it back on the market within three to 12 months, ...


Six Tips to Drive More Traffic to Your Website

If you’re tired of your website showing up on the third page of Google’s search results (because let’s face it—nobody clicks that far), here’s some good news. You can absolutely improve your rankings starting today. The bad news? It’s going to cost you. If you want results right now, you’re ...


Headed to the NAR Conference? Don’t Miss RISMedia’s Power Broker Forum Friday

For almost 20 years and through all types of real estate markets, RISMedia has gathered real estate’s top executives to share their success strategies with industry professionals at RISMedia’s Power Broker Forum, held during the NAR Conference & Expo. As we look forward ...


Learn, Build, Explore: Exclusive Event for Future Leaders in Real Estate

Broker/owners and agent team leaders registered to attend the NAR Conference and Expo are invited to attend, “Learn, Build, Explore: A Dynamic Industry Event Exclusively for Future Leaders in Real Estate,” hosted by Realogy on Friday, November 7th, 2014 from 10 a.m.-1:30 p.m. in the Feliciana Conference Room, 10th Floor, ...


3 Questions Real Estate Brokers Need to Answer for Their Future

Our industry continues to change and evolve; some will make it, some won’t. ...


NAR Video Spotlight: Go Claim Your .REALTOR Domain

Editor’s Note: This is part of a monthly video series from the NATIONAL ASSOCIATION OF REALTORS® that aims to refresh and educate members about important aspects of being a REALTOR®. Watch for this series each month in RISMedia’s Daily Real Estate Advisor. ...


3 Steps to Getting the Most out of Your Online Leads

If you want to build a successful and profitable real estate business, then you need leads, and lots of them. Online leads can add to your bottom line and be a tremendous source of income, but most real ...


Making a Difference Globally

If you had to describe Michele Velcheck in one word, passionate would certainly suffice. As founder and CEO of Solid Source Real Estate Companies—independent companies more than 2,000 agents strong, recognized by Inc. Magazine as one of the fastest-growing, independent real estate firms in the nation—Velcheck’s passion runs deep. From ...


Impress Clients while on Tour with RPR Mobile™

It’s that time again. Time for your weekly property tour with your office.  You’ve heard there are some great properties that just hit the market and you’re on the lookout for something that would work for your buyers. You’ve printed the tour sheet and you’re on your way.  Today you’ll ...


Nation’s Top Brokers to Be Honored Next Week at RISMedia’s 19th Annual Power Broker Dinner, Held during NAR Conference & Expo

Leading brokers from around the nation will gather next week in New Orleans to be the guests of honor at RISMedia’s 19th Annual Power Broker Reception & Dinner, being held on Friday, Nov. 7, during the annual NAR convention. ...


3 Tricks to Treat Your Customers by Helping, Not Selling

Here’s a scary misconception about marketing—the louder you shout the more likely you’ll be heard.  In this age of information overload and the emergence of mobile and other digital trends, consumers are coming to ...


What’s in YOUR Treasure Chest?

In marketing, as in life, it’s easier to address major projects when you have a baseline of go-to resources available to you. As a real estate professional, the amount of work you need to address on a daily basis is staggering. You can ...


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