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Expand Your Education with These Courses from
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Territory Management: Skills for Sales Success: Part Eight.
Expand your education through NAR's REALTOR® University: A Consumer Advocate Approach to Mortgages: Course 2.
BPOs: The Agent's Role in the Valuation Process.
Bundle 2: CIPS Elective Courses (US Version).

Business Development & Best Practices Archive


RISMedia’s Next Agent Webinar: Secrets of Systematized Success

In real estate, the difference between failure and success is consistency. Join us and moderator Verl Workman in our next installment of RISMedia's Agent Webinar Series, The Secrets of Systematized Success, where we'll discuss the nuts and bolts of the methods two leading ...


Reaching the Right Consumers at the Right Time

In the real estate industry, timing is critical. According to NAR, an average buyer spends 10 weeks searching for a new home, two weeks shorter than the previous year. Because of this, reaching these consumers at the right time has ...


Attract Millennial Homebuyers with Your City’s Unique Features

Millennials are looking to buy real estate in full force. Born between 1981 and 2000, this young group now comprises the largest group of buyers at 32 percent of recent homebuyers, according to NAR. They are flocking to urban areas, specifically cities ...


Planning for the Future—Taking the Lead on Succession Planning

Whether you are in real estate or another business sector, it’s important to plan for the future of your business – even when it seems far away. In fact, Entrepreneur recommends finding a successor at least three years in advance. If this sounds surprising, don’t worry – we’ve broken down tips to help ...


Sifting, Seeding and Selling: Finding and Helping the Relocating First-Time Buyer

Anticipating a strong recovery in first-time buyer volume generated by corporate relocations, we offer these suggestions for recognizing these new customers and serving them effectively. ...


Digital Natives: Courting Millennials on Their Terms

While they may be slow in arriving, it’s inevitable that those born after 1980 are poised to become tomorrow’s mainstream buyers and sellers. Define them as digital natives, Gen X or Y-ers, or collectively as millennials—no matter how you slice it, they’re bringing ...


3 Ways to Serve Multigenerational Clients

With aging grandparents on the rise and adult children returning home from college, multigenerational living becoming more prevalent. In 2012, a record 57 million Americans lived in multigenerational households, double the number from 1980. And the trend continues to rise. ...


7 Keys to Team Development and Success

Being a phenomenal leader isn’t about the leader—it’s about the team. Being driven, capable and focused isn’t always enough. To create a successful and innovative real estate team, you need to be flexible and able to collaborate with team members ...


Nine Career-Damaging Bad Listening Habits and What You Can Do about Them

Today, it seems "busyness" is the measure of success. We power through our emails, conference calls, and business lunches at breakneck speed. Unfortunately, all this frantic activity has taken a toll on our patience. The result is that we no longer stop to listen to one another—how can we when ...


Cheat Sheet: 10 Easy Hints to Help You Move beyond ‘Surface’ Networking

In today's marketplace, the ability to collaborate is quickly becoming a must-have skill. But successful collaboration involves much more than engaging in the mile-wide-inch-deep world of social medial, insincere business card exchanges, and traditional "what can you do for me" networking. Instead, you must actively seek out opportunities to make ...


FSBO Listings Can Be a Goldmine

To be successful as a REALTOR®, an agent needs to devote at least one hour of his or her day to prospecting. That’s the philosophy of best-selling author, Jim Remley, founder of FSBOListingGuru.com, who lent his expertise in the recent Homes.com’s webinar, “...


Selling Strategies: Satisfying the Jaded Consumer

There are three general areas where a consumer might get frustrated, and yes, even jaded. ...


Spring into Home-Selling Success

Spring-cleaning your chances of selling success involve more than taking down Christmas decorations (you have done that, right?). Here are some ways to return to the market in full force to sell this spring: ...


Measuring Success: Purpose, Productivity, Prosperity

How do you measure your success? In a recent branding exercise, we drilled down to what was truly important to us as a business. We discussed our core values, our mission and our vision. Branding expert Robert ...


Social Media for Real Estate: 5 Steps to Success

Do you use social media to promote your real estate services and build your brand? Facebook, Twitter, Instagram, LinkedIn—no matter which channels you use, social media is a powerful way to market your business to today’s buyers and sellers. ...


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