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Business Development & Best Practices Archive


A Solid Foundation, Platform for Growth

RISMEDIA, March 11, 2009-Looking for a solid foundation upon which to build and customize her website, Dee Parrish, a Realtor with Prudential Carolinas Realty in Winston-Salem, North Carolina, found exactly what she was looking for in Advanced Access. ...


Why Your Prospects Should Choose Which Ads You Run

RISMEDIA, March 11, 2009-If the ads you run don't earn you more than you spend, you shouldn't run these ads. Sounds logical doesn't it? But in the day-to-day operation of their businesses, the truth is that many agents have no idea how much their ads really cost. They know how ...


Surviving in Today’s Market: Using Peak-Time Methods to Increase Business Today

RISMEDIA, March 10, 2009-"The more things change, the more they stay the same." We've heard that old phrase many times, and nowhere does it apply more graphically than in our own industry. Markets change, the economy changes, and so do ...


SEO and PPC for Traffic – And More for Success

RISMEDIA, March 10, 2009-The ultimate success of your business will probably be tied closely to your success on the Internet. Your website or blog is your storefront in a very big world. It's easy to get a dry cleaning customer if they pass your store every day on their way ...


Get Local-Educate Your Consumers

RISMEDIA, March 10, 2009-We are bombarded daily with reports, opinions and statistical interpretations regarding the real estate market that, in my opinion, amount to a whole lot of worthless information. ...


The Road to Success Is Paved with Education

RISMEDIA, March 10, 2009-Realtors® are out there working and fighting for business and their clients every day, and the competition is even stronger in today's down market. ...


Working the Foreclosure Market – 5 Things You Need to Know

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The Changing Role of MLS

RISMEDIA, March 6, 2009-Today, if you want to find out anything about anything, where do you go? There is a high probability that you go to Google. So ingrained in our culture is the power of Google search, that Google has become a verb. On a daily basis, many of ...


How to Help Homeowners Understand Obama’s Foreclosure Plan

RISMEDIA, March 5, 2009-If your housing market is anything like my housing market, you are probably fielding plenty of questions about President Obama's $75 billion foreclosure plan. Most homeowners want to know what it means for them, whether they are ...


Bridging the Generation Gap in the Workplace

RISMEDIA, March 5, 2009-(MCT)-Q. I'm an older employee in a youngish company. We all get along, but often I just don't understand my co-workers. They seem to feel the same way about me. I think the work would get done better if we communicated better. Any tips? ...


Realtors Get the Right Tools, Right Now

RISMEDIA, March 5, 2009-To help Realtors® meet their clients' needs and succeed in today's economic climate, the National Association of Realtors® is offering its roster of business-building resources to members for free or at significantly reduced costs through the association's new "Right Tools, Right Now" initiative. ...


Excitement about RISMedia’s Top 5 in Real Estate Network Grows as Seminar Series Travels through Florida

Florida Agents Still Have Time to Attend ‘The New Deal in Real Estate' Tomorrow and Friday ...


Mastering SOI Marketing – It’s Not Personal, It’s Business

RISMEDIA, March 4, 2009-Q: "Dear Jennifer, Got up this morning and saw that my daughter's best friend's parents listed with someone else! They've been on my mailing list and their daughter and my daughter have been best friends since grade school. I'm crushed. Should I continue to send them things ...


Will Things Ever Return to ‘Normal?’

RISMEDIA, March 3, 2009-No! But, one of the lessons often forgotten when economic news gets this gloomy is that these are also times of great opportunity for some. As a matter of fact, sucking the prosperity out of America has already been very lucrative for a few, such as Halliburton ...


Looking to the Future, Success

RISMEDIA, March 3, 2009-"As we move forward, and the Internet evolves into the 2.0 world, we are no longer providing information to the client. Instead, we are involving the client and collaborating with them," says Greg Manship, CEO of Boise, Idaho's Intermountain MLS. Having worked in the MLS industry since ...


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