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Business Development & Best Practices Archive


Waiting to Exhale: How to Be the Expert in Tough Times

RISMEDIA, September 10, 2010—With the bulk of the subprime mortgage resets behind us as of early 2009, it may seem that the only direction to move is straight up toward recovery. Projections through 2012, however, show two more waves of ...


Learning to Sell in a Down Economy: 5 Tips to Help You Succeed

RISMEDIA, September 10, 2010—Everyone is selling something, but in today's difficult economic climate, not everyone is buying. The ultimate challenge for today's salespeople is finding a way to get their piece of the pie when companies have cut sales training ...


Setting Clear Expectations Helps Create a Streamlined Short Sales Approach

RISMEDIA, September 10, 2010—Anyone that works in the real estate industry knows that a short sale transaction can take months to be approved and closed. While short sale approvals can be completed in a short timeframe, the reality is that short sales usually take three to four times as long ...


Analyzing Your Web Strategy – Tips to Reach More Buyers as They Begin Their Home Search Online

RISMEDIA, September 9, 2010—According to the 2009 NAR Profile of Home Buyers and Sellers, 93% of first-time buyers start their home search online. While buyer’s agents may spend time and marketing dollars online, many fail to accurately measure these marketing ...


3 Areas to Cutback, Rethink or Undo as We Work Through Today’s Economy

RISMEDIA, September 9, 2010—The economy has been stuck on pause (or in some cases, rewind) for about three years now, and for about 59 of the last 60 months, we've been eagerly anticipating its quick turn-around so that we can finally get on with our lives. ...


5 Reasons Why Electronic Lockboxes Make Sense in Today’s Market

RISMEDIA, September 9, 2010—In today’s market, agents and brokers are constantly looking for ways to list more, show more, and earn more. While it’s easy to focus on the marketing and exposure of the listing, a commonly overlooked feature is the type of lockbox being utilized. Electronic lockboxes are not ...


Pro Step Marketing Attending 2010 Five Star Conference

RISMEDIA, September 9, 2010—Pro Step Marketing, a national real estate marketing and website design firm will join agents and guest speakers from around the country during the 2010 Five Star Conference. The 2010 Five Star Conference will be held at the Sheraton Dallas Hotel in Dallas, Texas from September 19-22. ...


An Entrepreneurial Spirit Provides Uniquely Personalized Experience

RISMEDIA, September 9, 2010—Alan Marks, president/owner of Realty Executives Boston West in Framingham, Massachusetts takes pride in his company’s entrepreneurial spirit and their ability to make things happen on a real-time basis. Here, Marks discusses how his company provides a uniquely personalized experience for their Realtors without the corporate bureaucracy. ...


10 Questions to Ask Your Short Sale Certification Provider

RISMEDIA, September 8, 2010—There is a lot of buzz right now in the industry about short sales and making sure you are certified to handle the short sale transaction. Regardless of whether or not you actually want to do a ...


It’s a Manager’s Market, Not a Buyer’s or Seller’s Market – Tips to Lead Your Company to Success

RISMEDIA, September 8, 2010—Sellers will sell when they’re tired of staying. Buyers will buy when they’re ready. So the only thing left to control is your agents…and it’s up to you, the manager, to change the actions of your sales people now. ...


It’s a Manager’s Market, Not a Buyer’s or Seller’s Market – Tips to Lead Your Company to Success

RISMEDIA, September 8, 2010—Sellers will sell when they’re tired of staying. Buyers will buy when they’re ready. So the only thing left to control is your agents…and it’s up to you, the manager, to change the actions of your sales people now. ...


5 Ways to Use Mobile to Your Advantage

RISMEDIA, September 8, 2010—Since the launch of the weekly column, “Monday Morning Mobile,” featured in RISMedia’s Today’s Real Estate Advisor e-newsletter, and the “Life in Mobile” column in Real Estate magazine, it seems like everything I see and read about in the news has to do with how important mobile ...


Company Profile: Bank of America Home Loans Works with Real Estate Professionals to Offer Buyers a Better Purchase Experience

RISMEDIA, September 7, 2010—The housing market is showing signs of life. Historically low interest rates and greater home affordability in many areas are beginning to attract prospective home buyers to the market. And with a slow yet steady economic recovery, ...


5 Tips to Profit from the Clients You Already Have

RISMEDIA, September 7, 2010—According to an independent survey, 84% of home buyers would use the same real estate agent in the future. Unfortunately, memories fade over time, and the number that actually use the same Realtor again is dramatically lower. ...


The Secret to Real Estate Success: Wear a Red Shirt

RISMEDIA, September 7, 2010—There’s a story told about Andrew Carnegie, the steel industry magnate of the late 1800s and early 1900s. According to the story, Carnegie was in the process of inspecting one of his steel mills from a catwalk high above the work floor. As he moved around the ...


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