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Business Development & Best Practices Archive


Area Pro Realty’s Fresh Business Model Is Changing the Franchising Industry

RISMEDIA, April 3, 2009-Are you a broker that has been monitoring the real estate news daily looking for any good news to rally behind? If you fit a certain criteria, the good news could be only a click away. Area Pro Realty has released a business model that allows independent ...


Turning Lemons into Lemonade – Americans Address Employment Situation in Midst of Economic Turmoil

RISMEDIA, April 4, 2009-The Career College Association (CCA) released the results of a new commissioned survey, conducted by Harris Interactive, finding more than two out of three Americans either taking steps or considering steps to address their employment situation in ...


Real Estate Marketing Strategies – Does the Law of Attraction Work in Today’s Market?

RISMEDIA, April 1, 2009-As a real estate business coach I get asked this question a lot. "Does the law of attraction still work in today's economy?" The answer is yes, the law of attraction works in any economy. ...


Social Media and Business Networking for Website Traffic

RISMEDIA, April 1, 2009-It's interesting how many real estate professionals haven't made the leap to social and business networking on the Web, especially considering how ingrained the old styles of networking are in their business plans. They join local civic groups, go to meetings, sponsor events and groups, and more. ...


8 Steps to Achieve and Maintain an Environment of Excellence

RISMEDIA, April 1, 2009-Excellence is defined as the "state of possessing good qualities in an eminent degree; exalted merit; superiority in virtue." In plain English, this means someone who consistently makes an above-average effort. Do you maintain an environment of excellence at your brokerage? And what constitutes "excellence?" ...


Recession Marketing Do’s and Don’ts

RISMEDIA, March 31, 2009-It's one of the cruel ironies of business. When the economy is bad, you need to pull out all the stops to reel in new customers and extract more sales from current ones. Unfortunately, at the same time that your rational brain is telling you to rev ...


What You Need to Know Before Working with Foreclosures

RISMEDIA, March 30, 2009-There are legions of agents who seem to think that they will have discovered the proverbial pot o' gold if they are fortunate enough to have a bank or banks hand them their asset recovery properties to ...


Buyers Becoming More Successful Finding Homes through Internet

RISMEDIA, April 25, 2009-ForSaleByOwner.com hailed data from the National Association of Realtors (NAR) that shows the Internet continues to grow as a dominant information source for homebuyers. NAR statistics for 2008 found that 32% of buyers first saw the home they purchased on the Internet - up from just 8% ...


Even in Tight Economy, Most Americans ‘Live to Work’

RISMEDIA, March 30, 2009-With the U.S. economy ailing and companies laying off millions of Americans who are anxiously searching for employment, a new CIGNA survey shows that for the majority of Americans, work means a lot more to them than a paycheck to cover the bills. ...


Staying in Touch

RISMEDIA, March 28, 2009-No matter what type of real estate market you work in, communication is vital in order to keep the company going. Here, read how important it is to George Damianos, president of Lyford Cay Sotheby's International Realty in Lyford Cay, Bahamas to stay in constant contact with ...


5 Nuts & Bolts to Help You Create the Best Possible Vacation Rental Ad

RISMEDIA, March 27, 2009-As the saying goes, a picture is worth 1,000 words. Photos are arguably the single most important part of your vacation rental listings. And yet, homeowners don't always give them the attention they deserve. If you're not carefully staging your rooms before you photograph them, your photos ...


In a Troubled Economy, CFOs Explore Layoff Alternatives

RISMEDIA, March 26, 2009-While confidence in the U.S. economy and leadership remain low among CFOs of American companies, many are speaking out and taking action to protect their own businesses and workforce, according to the most recent quarterly survey conducted by Financial Executives International (FEI) and Baruch College's Zicklin School ...


PCMS Enters into Strategic Partnership, Recruits Veteran Sales Team

RISMEDIA, March 26, 2009-PCMS Consulting announced that it has signed a strategic partnership with Terabitz of Palo Alto, CA and is finalizing partnerships with several other innovative industry leaders. In addition, the 18 month old firm has recently recruited a veteran sales team which has been deployed throughout the country ...


Coldwell Banker CEO Discusses State of Housing Market

RISMEDIA, March 26, 2009-Jim Gillespie, president and CEO of Coldwell Banker Real Estate LLC, participated in CNBC's "Roadmap to Rebound" segment which focused on the state of the housing market, and what real estate professionals believe should happen to get the market moving again. ...


How to Tell Clients What’s Affordable

RISMEDIA, March 25, 2009-Traditionally, real estate and mortgage professionals have encouraged homeowners to stretch - to shop for homes at the upper end of their affordability range. We wanted them to maximize their investment, and we were seeing property values ...


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