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Business Development & Best Practices Archive


Business Generating Websites – Content Is Key

RISMEDIA, May 25, 2009-What do you want a website or blog to accomplish for you? Are you only interested in listings? If so, you want to present a nice site that showcases listings well for future presentations and business generation. Do you also want buyers? That expands the need for content ...


5 Tips to Keep in Mind when Applying for an SBA Loan

RISMEDIA, April 21, 2009-Many states within the country, including Arizona and Florida have released figures showing continued decline in SBA backed lending to the state's small businesses, despite recent government stimulus to bolster SBA backed loans. Lenders blame the government strings attached to the program, while small businesses blame stingy ...


Do You Have ‘the Edge’? Company Offers New Ways to Attract Agents and Customers

RISMEDIA, April 21, 2009-Brokers are always looking for that "edge" over the competition. They are looking for a fresh, new and innovative way of attracting professional agents and qualified customers. Franchising is still one of the most viable options and one to be considered because it offers the broker increased ...


Blogging Strategies: Know What Your Customer Wants

RISMEDIA, April 20, 2009-(eM+C Magazine)-It's extremely valuable for businesses to understand what the "social" in social media really means, and where its power lies, before launching any social media tactic. The social phenomenon is all about people. People are less influenced by brand and aren't trusting institutions anymore. As the ...


Moving Forward: First-Time Home Buyers Leading the Way

Viewpoints, Part I ...


5 Things You Need to Know Before Buying Renters’ Insurance

RISMEDIA, April 18, 2009-(MCT)-It is, unfortunately, an all-too-familiar news image: An apartment building smolders in the hours after a major fire. The traumatized residents have gone off to put their lives back in order. In all likelihood, they have lost most of their possessions. ...


Digital Conversion – What the Digital TV Era Means for Realtors

RISMEDIA, April 17, 2009-As a consumer, you may already understand the upcoming conversion from analog to digital television. However, as a Realtor, you may not think that it has much relevance-that's where you would be wrong. ...


7 Simple Truths about Real Estate SEO

RISMEDIA, April 16, 2009-Search Engine Optimization, or SEO, is possibly the most bandied-about phrase on the Web. Gurus everywhere are claiming to be able to get you top search engine positions in a hurry ... at a price. Some actually can help you in this regard, but any fast results ...


Funnel Recruiting – a Company’s Lifeline

RISMEDIA, May 2, 2009-The number-one responsibility of any recruiter is to sign on new agents, both experienced and inexperienced. A recruiting process must be in place with a pipeline that is current and growing. ...


Real Estate Marketing Strategies – 7 Tips to Motivate Your Sphere of Influence to Refer to You

RISMEDIA, April 15, 2009-As a business coach for real estate agents, I often hear my clients say: "I just can't pick up the phone and call my sphere of influence." "Why not?" I ask. ...


Tips from the Top – Power Brokers Get Back to Basics

RISMEDIA, April 14, 2009-RISMedia's 21st Annual Power Broker Survey, which gathered responses from more than 950 brokerage firms, shows that while 2008 was an especially tough year for many, brokers were still willing to rise to the challenge. Candace Adams, president at Prudential Connecticut Realty in Rocky Hill, Connecticut took ...


MLS 5.0-The MLS of the Future

RISMEDIA, April 10, 2009-What will be required to build on the current solid foundation of today's MLS? Here is part of the MLS 5.0 whitepaper, a vision that attempts to answer the question and creates a basis for an industry ...


Living Life for Less – Get out of Debt and Back in Control

RISMEDIA, April 9, 2009-The news headlines paint a grim picture. Record job losses. Stagnant incomes. Rising debt. Stalled savings. One in four consumers say they are worried about making their monthly payments over the next six months, a four percent ...


The Golden Earring: Don’t Let Fear Stand in the Way of Your Dreams

RISMEDIA, April 9, 2009-For my birthday, my daughter took me to have my ears pierced. I know it's hard to imagine a woman of my vintage not having her ears pierced, but it's true. Not only that, but I was scared! ...


Time is Money: How Agents Can Streamline Day-to-Day Business

RISMEDIA, April 9, 2009-It's no secret that in today's world, the old cliché "time is money" rings truer than ever. In 2009, real estate agents have found that streamlining day-to-day business practices is the only way to efficiently attract new business while simultaneously working with existing clients, providing the service ...


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