Welcome!




Expand Your Education with These Courses from
The Psychology of Consultative Selling: Skills for Sales Success: Part Four.
Negotiating Skills: Skills for Sales Success: Part Six.
Territory Management: Skills for Sales Success: Part Eight.
BPOs: The Agent's Role in the Valuation Process.
Bundle 2: CIPS Elective Courses (Non-US Version).

Business Development & Best Practices Archive


Simple, Yet Smart – How Lowen Sign Company Is Helping Realtors in the Current Market

RISMEDIA, May 18, 2009-There are many things that through the down market Realtors have begun to cut out of their budgets. From print advertising to printing paper, everyone feels the pinch. While the idea of "getting back to basics" has begun to become cliché, some principles still hold true, one ...


Get the Most Out of Your IDX – Use Protectionism against the Competition for Leads

RISMEDIA, May 15, 2009-IDX stands for Internet Data Exchange, or a system in which the broker members of a local Multiple Listing Service (MLS) agree to share their listings in a common database for broker use, as well as marketing release within strict guidelines. All participating brokers can display the ...


Top 5 Q&A: The 3 Top Business Rules to Live By

Editor's note: This week RISMedia is running a five-part series of Q&As with Top 5 in Real Estate member Valerie Fitzgerald, owner of The Valerie Fitzgerald Group (www.thevaleriefitzgeraldgroup.com) in Beverly Hills, California. Valerie will offer unique insight into what it takes to be successful in today's challenging times, and her ...


5 Ways to Use the Internet and Grow Success

RISMEDIA, May 14, 2009-Do you want to know what I am sick and tired of? Internet marketing! It all feels like a scam. Almost every post on Twitter leads us to "get rich quick" sales pages that promise to teach us how to make millions with the latest and greatest ...


Top 5 Q&A: Competitive Marketing and Pricing Challenges in Today’s Market

Editor's note: This week RISMedia is running a five-part series of Q&As with Top 5 in Real Estate member Valerie Fitzgerald, owner of The Valerie Fitzgerald Group (www.thevaleriefitzgeraldgroup.com) in Beverly Hills, California. Valerie will offer unique insight into what it takes to be successful in today's challenging times, and her ...


Sponsor Spotlight: RISMedia Announces Base Level Sponsors for Midyear Power Broker Reception

RISMEDIA, May 13, 2009-RISMedia is proud to announce Sentrilock and Listhub as Base-Level Sponsors of our Power Broker Reception following our Forum at NAR's Midyear Legislative Meetings in Washington, D.C. this week! The valued support of our sponsors is critical to making this 4th annual event the world-class gathering of ...


5 Tips to Strengthen Corporate Relocation Programs in a Down Economy

RISMEDIA, May 13, 2009-As the global economy remains unsteady, the effects of the credit crunch and rising inflation have placed excessive pressure on corporations to keep business costs - such as relocation programs - to a minimum. ...


When Listing’s Don’t Show, Get to the Root of the Problem

RISMEDIA, May 13, 2009-RISMedia recently spoke with Celeste Starchild, VP sales and marketing at ListHub about the issues that matter most to real estate professionals today. Here, Starchild discusses the process of distributing listings to the Internet and how to address the problem when listings can't be found on consumer ...


Real Estate Marketing Strategies – Are You a ‘People Pleaser’ or Are You Committed to ‘Win-Win’?

RISMEDIA, May 16, 2009-The biggest mistake that most real estate agents make in dealing with their clients and colleagues is that they are unconsciously committed to "people pleasing." Being able to recognize the signs of a "people pleaser" is the first step in changing your strategy and the way in ...


Sponsor Spotlight: RISMedia Announces Top 5 in Real Estate Network® as Master Level Sponsor of Midyear Power Broker Reception

RISMEDIA, May 11, 2009-RISMedia is proud to announce Top 5 in Real Estate Network® as a Master Level Sponsor of our Power Broker Reception following our Forum at NAR's Midyear Legislative Meetings in Washington, D.C. this week! The valued support of our sponsors is critical to making this 4th annual ...


Top 5 Q&A: Competitive Marketing and Pricing Challenges in Today’s Market

Editor's note: This week RISMedia is running a five-part series of Q&As with Top 5 in Real Estate member Valerie Fitzgerald, owner of The Valerie Fitzgerald Group (www.thevaleriefitzgeraldgroup.com) in Beverly Hills, California. Valerie will offer unique insight into what it takes to be successful in today's challenging times, ...


When Listing’s Don’t Show, Get to the Root of the Problem

RISMEDIA, May 11, 2009-RISMedia recently spoke with Celeste Starchild, VP sales and marketing at ListHub about the issues that matter most to real estate professionals today. Here, Starchild discusses the process of distributing listings to the Internet and how to address the problem when listings can't be found on consumer ...


Bright Shiny Objects and Other Things That Glitter

RISMEDIA, May 8, 2009-This past week I had conversations with the senior management of two medium-sized real estate companies that hammered home just how desperate some firms are getting. They each mentioned how they were thinking of training their sales associates on how to use social media (i.e. FaceBook, Twitter, ...


Kim’s Getting Married

RISMEDIA, May 7, 2009-Kim is getting married next week. Now if it were me, I would be busy with a gazillion little details. I would be in a constant state of busy. It would be as if white petals were falling around me and I was scooping them up to ...


Google Profiles a Must for Real Estate Agents

RISMEDIA, May 4, 2009-Google is upping the ante on Google Profiles, the service that allows you to share your personal and professional information and social media links on an easy-to-scan profile page. For real estate agents, it is time to fill one out. ...


Our Latest News >>