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Business Development & Best Practices Archive


ERA Real Estate Comes Together for Education and Networking at Annual International Business Conference

RISMEDIA, March 16, 2010—The ERA Franchise Systems LLC brokerage network gathered at the Gaylord Opryland Hotel & Convention Center in Nashville, Tenn., for three days of educational seminars and networking events focused on its “A Smarter Community” brand positioning at its 2010 International Business Conference (IBC) on March 14 -17. ...


Monday Morning Mobile: Mobile Takes Center Stage in Las Vegas

RISMEDIA, March 15, 2020—As our plane touched down in Las Vegas a sense of energy and excitement overcame the exhaustion of the six-hour plane ride. Now this wasn’t my first time in Las Vegas, but it was my first time in Las Vegas for a real estate convention—The Leading Real ...


Transparency in Today’s Real Estate Market – Learn from Your Bank

RISMEDIA, March 15, 2010—Transparency is talked about by many in the real estate industry. But what exactly is transparency and is it really important to consumers? Does transparency provide any benefit to brokerages? Reviewing case studies in other industries provides us with some answers that will seem obvious and others ...


Mining Social Media for Competitive Intelligence

RISMEDIA, March 15, 2010—Whether you run a large corporate real estate firm or you’re a local agent, social media outlets can be used to your benefit for more than just their initial intent, making contacts and building relationships. They have now grown sizeable enough to house a treasure trove of ...


The Secret to Success? Treat Your Business Like a Job

RISMEDIA, March 13, 2010—Finding success in today’s real estate market is about getting back to basics- which for many real estate professionals means showing up every day ready to work. Here, Alicia Trevino, President & CEO Century 21 Alicia Trevino Realtors discusses how if you treat your business like a ...


3 Real Estate Market Challenges to Tackle Throughout the Year

RISMEDIA, March 11, 2010—It’s not likely anything could surprise us as much as the sheer magnitude of the slowdown we’re experiencing. Just be prepared for anything going forward. ...


Focus on Opportunities and Success Will Come Your Way

RISMEDIA, March 10, 2010—Even in a difficult market, opportunities abound—real estate professionals simply need to know where to position themselves in order to best take advantage of them. Here, Roger Soderstrom, Owner, Stirling Sotheby’s International Realty discusses how he positions his company for success by staying positive. ...


Company Spotlight: Giving Agents the Tools They Need

RISMEDIA, March 9, 2010—With 130 agents conducting over $200 million of business a year, David Binkowski, broker/owner of Prudential Real Estate of the Rockies, needed a sign company that could keep pace with his real estate business. ...


Monday Morning Mobile: We the People

RISMEDIA, March 8, 2010—Over the past six weeks we have looked at an array of topics regarding mobile phones, a lot of which have dealt with the transition from phones into mobile devices which can be used in a variety of ways. All of our topics have been looked at ...


Utilizing Online Mailing Services – Make the Most of Direct Marketing

RISMEDIA, March 8, 2010—Many real estate professionals know that direct marketing is one of the most cost efficient methods of marketing to both new and existing customers. It allows you to focus the postcard mailing or other marketing materials directly to potential customers who are part of your target market, ...


Changing the Consumer’s Online Home Search Game

RISMEDIA, March 8, 2010—IDX MLS Internet home searching technology has come a long way since first introduced in 1999. This is when the National Association of Realtors first embraced the Internet Data Exchange (IDX). The original goal of IDX was not exactly clear, however, the result since has been vast. ...


4 Ways to ‘Sharpen Your Saw’ to Increase Production

RISMEDIA, March 6, 2010—What does it mean to "sharpen your saw?” According to Dr. Steven Covey, "sharpening your saw" means “increasing your personal production capacity by daily self care and self-maintenance.” Why is this important? In my 13+ years of ...


What Is Your Sales Approach? – Analyze Client’s Wants and Needs

RISMEDIA, March 6, 2010—Being a successful salesperson is simply about trying to match the product or service that you’re selling to the people that are most likely to buy. While ‘hard-selling’ strategies don’t work in real estate, focusing on a Client-Servicing Approach may help you embrace the role of salesperson. ...


Things Are Looking Up – Finding Success during Tough Economic Times

RISMEDIA, March 5, 2010—Despite the changes in the real estate industry and the economic despair that accompanied 2009, Realty Executives International, Inc. has maintained a steadfast approach in its commitment to supporting its “Executives” (real estate agents) in their success. ...


Real Estate Social Media Census Flooded with Nearly 2,000 Responses Overnight

RISMEDIA, March 5, 2010—In an unprecedented response level, nearly 2,000 people took RISMedia’s Real Estate Social Media Census within 24 hours of launching the survey earlier this week, RISMedia and 1parkplace announced. ...


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