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Business Development & Best Practices Archive


4 Tips for Working with Multigenerational Buyers

Working in real estate can be a challenge in itself, but when you're working with multigenerational buyers—a household of more than two generations—things can get even more complicated as you work to meet the diverse needs of parents, grandparents and children alike. ...


NAR Power Broker Roundtable: Raising the Bar on Professionalism: Living Up to the REALTOR® Code of Ethics

The Power Broker Roundtable is brought to you by the National Association of REALTORS®. Watch for this column each month, where we address broker issues, concerns and milestones. ...


Ready to Make Your Real Estate Consumer Happy?

Does your business model deliver an exceptional transaction to your consumers? Everyone has their opinions about Uber—some rave, some rail. But as someone who travels quite a bit, Uber absolutely kills it for consumers. They make my experience exceptional, and I want to recommend ...


Go Where the Leads Are (Spoiler Alert: They’re on Social Media!)

If you’re a real estate professional and aren’t using social media to maximize your business, you’re leaving a lot of money on the table. That was the message of the latest installment of RISMedia’s monthly Agent Webinar Series, where Mike Bjorkman from HomeSmart ...


Moving Toward a Balanced Market

When working in the real estate industry, it's important to plan for the future and keep your eye on the horizon. In the following interview, Damon Caldwell, Corporate Broker with Realty ONE Group in Las Vegas, Nev., gives us some insight gleaned throughout his past 13 years in the business. ...


3 Ways to Prepare for Google’s “Mobilegeddon”

On April 21, Google will begin making major changes to its mobile search algorithm. Known (un)affectionately as “Mobilegeddon,” the search community has seen this change coming for a while. With websites, news articles and conference sessions specifically dedicated to this looming end-date, those ...


Close That Sale: Your Last-Minute Open House Checklist

When it comes to prepping for an open house, small mistakes can lead to a loss of sale. Share this last-minute checklist with your client. Click here to download the PDF version for your next open house! ...


5 Signs You’re Letting Fear Run Your Company

Here's the harsh truth: No matter how much you plan, no matter how many rules you put in place, no matter how much risk you avoid, you'll never control all the circumstances that influence your business. Never. ...


Getting through to Millennial Buyers

Despite some barriers to homeownership, there’s no doubt that millennials will be the next big market of homebuyers. Reaching the target demographic of millennial homebuyers is a challenge that real estate professionals must tackle today. ...


The Added Cost of Being an International Buyer in the U.S. Market

The real estate market in the U.S. has made a strong recovery in recent months, leading international buyers to once again view the U.S. as a safe haven for investment. With well-defined, secure property rights, the U.S. treats sales of real estate to foreigners almost the same as sales to ...


How to Beat the Post-First Quarter Blues

“Well that was easy.” ...


Broker Strategies: Innovation Done Right

“Innovation” is one of those buzzwords real estate brokerages use to describe the value they bring to the table. One independent brokerage—Kentwood Real Estate—not only delivers on that value, it also has the awards and productivity to prove it. ...


5 Tips to Help You Make the Most of the 2015 Selling Season

By Jed Carlson, AdWerx CEOIn my business, I get to meet and talk with so many real estate agents. Every one of them is unique and incredibly motivated. And the more I get to know these agents, the more I see certain ...


Technology Investments Pay Off for Brokerages

Real estate brokerages large and small face an assortment of challenges every day. The key to tackling each challenge is to target each one and eliminate it quickly. Many pain points can easily be resolved with technology and automation. The solutions available today ...


Ask the Expert: How Can Real Estate Professionals Stretch Funds for Overseas Buyers?

Today's “Ask the Expert” column features Matthew Leonard, theManaging Director of Private International Payments with Moneycorp. ...


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