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Business Development & Best Practices Archive


Sixty Minutes to Success: Lessons to Learn from Real Estate Leaders

What are you doing to enhance your professional development? In the real estate industry you’ve got to stay on top of ever-evolving marketing trends, shifts in the housing market, the fluctuating economy and varying regulations, not to mention sales ...


Labor (Day) Pains? Five Ways to Make Getting Back to Your ?Post-Summertime Workload Less Painful and More Productive?

Summer is rapidly coming to a close. Labor Day, which typically heralds the (unofficial) end of summer, is early this year. That means even sooner than usual, we’ll have to make the annual transition from laid-back, low-pressure August to nose-to-the-grindstone, time-to-get-serious September. You may have taken a vacation this summer, ...


Do You Put Clients Last? 10 Ways You May Be ?Failing Your Customers (and the One Way to Put Them First)

Any entrepreneur willing to endure the proverbial “blood, sweat, and tears” it takes to start a business knows how important clients are. They write the checks that pay the bills. So keeping them satisfied is rarely just lip service. In fact, most business owners believe they are putting their clients ...


Broker Best Practices: Excelling in a Turnaround Market

Reaching a consumer and getting through to a consumer so they take action are two different activities,” says Stephanie Gonzalez, Executive Director of Support Services, Realty Executives Phoenix. “Fortunately for our industry, real estate is an interesting topic for almost everyone.” Read on for Gonzalez' tips on making lasting connections. ...


The Battle Ahead for Brokers: Dodd-Frank Takes Hold

From Dodd-Frank regulations to controversial tax laws, the rules have changed for brokers and agents…and most importantly, their consumers. Ken Trepeta, Esq., director of Real Estate Services for the National Association of REALTORS®, will offer a detailed analysis of these business-altering topics in a special keynote presentation taking place at ...


Combining Product, Service and Personality Branding

We do it all in real estate! So let’s take a look at these three branding components and how they integrate into a branding strategy. ...


Get the Leads You Need: realtor.com® Hosts Second Panel Discussion Webinar August 16

Get the leads you need – plus – learn from agents who close them. Realtor.com® will host a second panel discussion on this topic this week on Friday, August 16, 2013 at 10 a.m. PDT/1 p.m. EDT ...


The Inventory Shortage: How Bad is it…and How to Cope

While the real estate recovery continues to move forward, many brokers and agents are running into a somewhat unexpected roadblock: not enough inventory. The current status of the inventory shortage along with strategies for dealing with a listing-poor marketplace will be ...


The Universal Language: Love, Music or Mobile?

It’s no secret that technology is constantly evolving, and as it changes, so does human behavior. Mobile technology is at the forefront of the latest evolution, with the number of mobile phones expected to exceed the world’s population by 2014. The ...


5 Technology Tools Every Agent Should Use

For the last couple of years, real estate technology tools have been rolling out at a fast and furious pace. As a real estate professional, I eagerly scrambled to keep up as a slower market afforded me the time and opportunity. ...


Retraining for the New, New-Home Market

While real estate’s recovery is good news in and of itself, the revival of the market is yielding many key opportunities, such as new-home sales. With inventory lagging and buyer demand increasing, builders are back in business. However, the new-home market ...


Can You Be the Next Business Thought Leader?

“A lot of people are trying to become viewed as ‘thought leaders’ because they recognize that being a well-publicized, well-respected expert in their field is good for business,” says Mitchell Levy, CEO of THiNKaha and author of the new book, “#Creating Thought Leaders Tweet. “But most people have a hard ...


How Buyers Can Stand Out in a Multiple-Offer Market

A Beverly Hills home listed at $2.5 million and sold within 10 days at $100,000 over asking price with multiple-offers. A bank real estate owned property listed at $4.9 million and received 21 offers—some were $250,000 over asking price. Far from exceptional, homes throughout Los Angeles' Westside regularly receive five ...


Marketing Strategies: Secrets to Successful Prospecting

In today’s new market especially, if you don’t prospect you may miss out on a sudden surge business that has just come up. ...


A New Breed of Real Estate Investor: The Value Investor

As the real estate market makes a joyous recovery, the media is ablaze with evidence that investment buyers are retreating—or are they? ...


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