Welcome!




Expand Your Education with These Courses from
Expand your education through NAR’s REALTOR® University: A Consumer Advocate Approach to Mortgages: Course 2.
Bundle 2: CIPS Elective Courses (US Version).
BPOs: The Agent’s Role in the Valuation Process.
A Consumer Advocate Approach to Real Estate: Course 1.
ACE: Purchase Reverse Mortgage Course.

Business Development & Best Practices Archive


Real Estate for Today…and Tomorrow

Her office is in Lexington Park, Md. His is 70 miles away in Alexandria, Va. But for company president Mary Lynn Stone and CEO Todd Hetherington, the partners and dynamic visionaries behind CENTURY 21 New Millennium, the distance is bridged by a focused synergy that powers the company’s success. ...


Housing Starts End 2012 on a High Note

The year 2012 was a promising one for housing. With consistent improvements in housing construction and prices, home building is once again contributing to economic growth. And the December housing starts report capped off the year with confirmation of ...


Order Your 2013 Membership Card

NAR PULSE—Showcase your REALTOR® membership with pride by ordering your 2013 member card today. Choose a personalized background, add up to six of your designations and certifications and order a plastic version. Or, download the iPhone or Android app to display your customized card on your smartphone or ...


Ask the Expert: Incorporating Video into Recruiting Strategy

Today’s Ask the Expert Q & A features, Rudy Bachraty, the director of communications and partner strategies for WellcomeMat. ...


Are You Picking the Right Horse?

Have you ever been to a racetrack and made a modest wager on a horse? Selecting the right short sale listing to buy can be just like picking the right horse to win a race. The more knowledgeable you ...


Adaptability Is Key to Success in the Year Ahead

It’s a new year, and that’s reason enough to celebrate. But now it’s time to get down to business and look at your plans for 2013. Have you set goals for the year? If not, don’t worry; it’s never too late to come up with a plan that helps you ...


Monday Morning Mobile: Mobile Can Help Sell – Cars and Homes

Consumer search is shifting to mobile faster than most are prepared for. Our mobile and tablet devices have become the primary search tool for all of our consumer goods needs and it’s impacting the way many companies think about how they interact with consumers. ...


How to Optimize Your Real Estate Photos for SEO

Most real estate professionals take a lot of time and spend a lot of money optimizing their website for SEO. But there are surprisingly few who take the time to optimize their real estate photography for SEO. ...


Staying Top-of-Mind in a Crowded Real Estate Market

For real estate professional Elizabeth Monarch of RE/MAX Associates, Louisville, Ky., staying in touch with clients is more than just about maintaining a competitive edge. With 62 percent of her business coming from repeat customers and referrals, staying top-of-mind is a vital part of her continued success. With The Personal ...


Marketing Strategies: Create Your 2013 Success Blueprint

Many people who want to create success for the New Year don’t realize that in order to do that, they need to have a blueprint for success. What does that mean specifically? It takes two things to create a ...


In the Spotlight: Taking Advantage of Every Opportunity

Are you looking for a new strategy to master a slow market? According to Doug Collins, President of Prudential Collins-Maury, Inc., the key is to maintain a steady source of well-priced listings in good condition. “Be honest with your agents and address issues head-on,” says Collins. “You must also force ...


The Cutting Edge Your Listings Need

Since the advent of YouTube, video has exploded on both a global and hyperlocal scale. Businesses and industries everywhere have been employing video to promote their services and appeal to their consumers, and rightfully so. The real estate industry is no different; for brokers or agents not using video as ...


Second Century Ventures Brings Cloud Computing to REALTORS®

The National Association of REALTORS®’ venture capital fund Second Century Ventures has become a strategic investor in Symform, a distributed cloud backup service. ...


HSA Home Warranty Helps Agents Stay Stress Free and Tech Savvy

HSA Home Warranty—a home warranty company offering comprehensive plans to buyers and sellers—has been providing home warranties and services for the past 28 years. But on top of the security an HSA home warranty affords homeowners, HSA works to provide assistance to real estate professionals by offering partnerships in which ...


The Money’s in Mobile

I have made the point over the past couple months that our mobile devices have taken over as the primary consumer search tool for most of us and will take over for the rest of us in the near future. Yes, ...